Netflix may hike prices after success of password-sharing crackdown (www.reuters.com)
from L4s@lemmy.world to technology@lemmy.world on 17 Oct 2023 14:00
https://lemmy.world/post/6930962

Netflix may hike prices after success of password-sharing crackdown::Netflix’s crackdown on password-sharing likely boosted subscribers by about 6 million in the third quarter and the streaming pioneer is expected to set the stage for price increases when it reports earnings on Wednesday.

#technology

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autotldr@lemmings.world on 17 Oct 2023 14:00 next collapse

This is the best summary I could come up with:


Oct 16 (Reuters) - Netflix’s (NFLX.O) crackdown on password-sharing likely boosted subscribers by about 6 million in the third quarter and the streaming pioneer is expected to set the stage for price increases when it reports earnings on Wednesday.

The only profitable major streamer, Netflix has resisted joining rivals like Walt Disney (DIS.N) in hiking ad-free prices this year and instead curbed password-sharing outside households to tap the more than 100 million viewers who use its service without subscribing.

Five months after calling a strike that plunged Hollywood into turmoil, the Writers Guild of America (WGA) last week approved a new contract with major studios.

After a slow start for the ad plan launched last year, analysts said they expect Netflix will raise prices of its ad-free options in the coming months to nudge more subscribers to the other tier, where commercials help bring in more revenue per user.

“Using these tactics, Netflix will likely double its ad-supported viewership next year,” said Insider Intelligence analyst Ross Benes.

Overall, Wall Street expects the streamer to post its strongest quarterly subscriber additions this year, according to LSEG data.


The original article contains 362 words, the summary contains 186 words. Saved 49%. I’m a bot and I’m open source!

mawkishdave@lemmy.world on 17 Oct 2023 14:12 next collapse

I am so surprised about this, who could have seen that coming /s

CobblerScholar@lemmy.world on 17 Oct 2023 14:23 next collapse

There you go biting the hand that feeds you again

jerome@lemmy.world on 17 Oct 2023 14:30 next collapse

Mullvad VPN is 5 bucks a month

briongloid@aussie.zone on 17 Oct 2023 15:20 next collapse

My Usenet backbone & indexer cost 5 USD per month as well.

sturmblast@lemmy.world on 17 Oct 2023 15:30 collapse

what service?

briongloid@aussie.zone on 17 Oct 2023 20:45 collapse

FrugalUsenet via old sale page $4/m & NZBGeek $6/6m.

sturmblast@lemmy.world on 18 Oct 2023 11:25 collapse

thanks

ayaya@lemdro.id on 17 Oct 2023 17:40 collapse

Unfortunately they got rid of port forwarding so it’s not great for torrents. AirVPN is the way to go now. It’s also only about $3/mo if you do 3 years at a time.

phoneymouse@lemmy.world on 17 Oct 2023 14:32 next collapse

I already cancelled my account. Netflix is too expensive already. Why would I pay more?

dhtseany@lemmy.ml on 17 Oct 2023 14:48 next collapse

For real, their content isn’t even that compelling of an argument to keep paying for it anymore, especially when we all know that if they did manage to make the first season of a show that ends up being good they’ll just not renew it.

Sunroc@lemmy.world on 17 Oct 2023 15:40 collapse

If they kick me off the account I am on I will finally be free of falling in love with a series just for them to cancel it after 1 amazing season.

People talk shit about other streamers, but Netflix is by far the worst for this

kratoz29@lemm.ee on 17 Oct 2023 20:51 collapse

Maybe it is because the few ppl who left that they are willing to keep raising the prices?

GrammatonCleric@lemmy.world on 17 Oct 2023 14:48 next collapse

Netflix acting like they got content worth paying any amount of money for 🤣

Gingerlegs@lemmy.world on 17 Oct 2023 14:55 next collapse

I cancelled in May. I don’t even miss it, lol

kaitco@lemmy.world on 17 Oct 2023 14:58 next collapse

I was about to cancel my Netflix when I saw that I’m grandfathered into $10/month for ad-free. The only thing I find worth watching there are K-Dramas these days and that’s roughly the cost of a Viki Rakuten account, so I’ve decided to keep it…for now.

The second anything requires me to change from my current sub, that’s a wrap.

ThePrivacyPolicy@lemmy.ca on 17 Oct 2023 23:04 collapse

I downgraded from the top tier to that grandfathered one when they announced it was going away. Not holding my breath it’ll be immune to price hikes for long. We haven’t watched anything on there in months and will definitely cancel if they hike it.

Send_me_nude_girls@feddit.de on 17 Oct 2023 15:06 next collapse

chuckles in not paying and still accessing the same content

kescusay@lemmy.world on 17 Oct 2023 15:10 next collapse

I’ve been a Netflix subscriber for a long time. The ease of use, the broad catalog of weird foreign films and shows, and the kid-friendly content have kept me on board after ditching Hulu, Disney+, and pretty much every other streaming service. And I have the disposable income to make the convenience worth it, even though I’m fully capable of, shall we say, sailing the high seas.

If they do this, I’m dropping Netflix. It’s just not worth it anymore.

Netflix should take the departure of people like me as a canary in the coal mine. If I leave, then other long-term, formerly-happy customers will depart, too. This will be the start of a death spiral.

Rinox@feddit.it on 17 Oct 2023 17:33 collapse

Stremio with torrentio plug-in, almost as easy as Netflix, much broader catalog

Porka_911@sopuli.xyz on 17 Oct 2023 18:12 collapse

Broad catelog, but lacking in seeds for older episodes. Try watching Simpsons S04, E08 as an example. I can guarantee there will be no active seeds. It’s good for recently released content however, but will never be as good as legit services.

kambusha@feddit.ch on 17 Oct 2023 18:31 next collapse

Try watching Simpsons on Netflix.

Captainvaqina@sh.itjust.works on 17 Oct 2023 20:05 next collapse

Do you have a debrid account for links?

Porka_911@sopuli.xyz on 18 Oct 2023 08:11 collapse

That’s not free, and close to the cost of Netflix.

Captainvaqina@sh.itjust.works on 18 Oct 2023 15:02 collapse

Netflix costs $17 for 6 months? Certainly not in the US.

Rinox@feddit.it on 17 Oct 2023 20:25 collapse

I can see it easily, lots of seeds too. Usually if it’s on a streaming platform, it’s also available as a torrent, especially if it’s as popular as the Simpsons.

Less popular shows, especially in languages other than English, may be harder to watch, but then again, it’s free, so it’s a price I’m willing to pay.

For instance I couldn’t find any torrents for Tattooed teenage alien fighters from Beverly hills . I can live with that. Also, I’m sure it’s not on Netflix either

sturmblast@lemmy.world on 17 Oct 2023 15:29 next collapse

$20/month for shit content. Dead to me.

JoeKrogan@lemmy.world on 17 Oct 2023 15:39 next collapse

May as well make it 100 per month. Bunch of greedy fucks 🤡

Pixelle3D@lemmy.world on 17 Oct 2023 15:46 next collapse

Only reason I have Netflix is the complimentary 1080p plan with my cell account at T-Mobile.

kent_eh@lemmy.ca on 17 Oct 2023 15:49 next collapse

There is little reason to keep any streaming service for more than a month per year. Sub, binge, cancel, move on.

There’s not enough worthwhile content on any of them to maintain an ongoing subscription.

sebinspace@lemmy.world on 17 Oct 2023 15:58 collapse

Self hosting forever!!

the_post_of_tom_joad@sh.itjust.works on 17 Oct 2023 15:58 next collapse

Pretty happy i dumped these guys. Now every time Netflix News hits i get to revel in my decision instead of being anger at being fleeced.

Piracy has only gotten easier so…

Bwaz@lemmy.world on 17 Oct 2023 16:02 next collapse

I’m ready to cancel. Their programming has been getting worse over time anyway.

Red0ctober@lemmy.world on 17 Oct 2023 17:28 next collapse

Do it. I cancelled 2 weeks ago and haven’t looked back. Netflix is filled with self referential, formulaic films, shows that had a good season 1 but got axed, and shows that sucked but somehow got the engagement metrics up enough to stick around. Occasionally there’s a show that’s good and stocks around, but ends up a stinker as the seasons progress.

The only thing I miss is Korean dramas, but there’s Viki for that.

BlinkerFluid@lemmy.one on 17 Oct 2023 18:11 next collapse

Yay! Another fucking food/crafting competition!

seaQueue@lemmy.world on 17 Oct 2023 18:13 collapse

I wake our account up for a month or two a year. They don’t have enough quality content to justify a nonstop subscription and haven’t since the great streaming market fracture like 5-6y ago.

rubikcuber@feddit.uk on 17 Oct 2023 16:07 next collapse

Urgh. The only people in our house who watch it are the kids for cake based reality shows and Lego animation. So as soon as they raise the prices it’s getting cancelled.

InFerNo@lemmy.ml on 17 Oct 2023 16:50 next collapse

Say it ain’t so! Who could have known?

Holyhandgrenade@lemmy.world on 17 Oct 2023 18:01 next collapse

I don’t know why, but I’m still able to use my parents’ Netflix account. Maybe it’s because I turned off automatic updates on my TV before the crackdown started.

noisypine@infosec.pub on 17 Oct 2023 18:01 next collapse

People let them get the tip in, is it any surprise that they are going balls deep now?

KairuByte@lemmy.dbzer0.com on 17 Oct 2023 22:21 collapse

Dude, punctuation is important. Your sentence broke my brain for a good 30 seconds.

vladmech@lemmy.world on 17 Oct 2023 22:29 collapse

Was the top comment edited? Because this reads super clearly to me.

KairuByte@lemmy.dbzer0.com on 18 Oct 2023 03:08 collapse

Yes, they edited to add the comma, making the sentence much more clear.

CriticalMiss@lemmy.world on 17 Oct 2023 18:49 next collapse

And the enshittification continues…

buzz86us@lemmy.world on 17 Oct 2023 18:58 next collapse

Horray for end stage capitalism

Socsa@sh.itjust.works on 17 Oct 2023 20:44 next collapse

This is what they said about the cotton gin

asexualchangeling@lemmy.ml on 17 Oct 2023 23:32 collapse

Can we be post capitalism already?

reagansrottencorpse@lemmy.world on 18 Oct 2023 00:01 next collapse

Probably after the planet is mostly uninhabitable.

InternetUser2012@midwest.social on 18 Oct 2023 22:47 collapse

That’s their plan.

markr@lemmy.world on 18 Oct 2023 12:02 collapse

I wish I knew how we do that.

blanketswithsmallpox@lemmy.world on 18 Oct 2023 23:00 collapse

The enshittification of enshittification continues… Why people want to use it for anything that just means worse is beyond me lol.

restingboredface@sh.itjust.works on 17 Oct 2023 18:52 next collapse

Didn’t they just raise prices “due to the writers strike”?

if they need to raise rates this much this often they are crap at forecasting and or (more likely) they are just full of shit and are just making up excuses to generate revenue after seeing how many people tolerated the password crackdown.

yote_zip@pawb.social on 17 Oct 2023 19:38 next collapse

Netflix forced to raise prices due to thinking of bigger number. You can really apply this to most things lately.

ropegirth@lemmynsfw.com on 17 Oct 2023 21:01 next collapse

I subscribe for like one month a year if stuff I like has accumulated. It’s not worth more, I bet one moth will soon be $150, or “premium content” will only be available to long term subscribers.

iMike@lemmy.world on 17 Oct 2023 21:14 next collapse

They just increased Turkish accounts prices, I’ll be paying £6 now instead of £3 for the top tier account

datelmd5sum@lemmy.world on 17 Oct 2023 21:40 next collapse

NordVPN was $2.5 / month for a 2 year subs.

AlmightySnoo@lemmy.world on 17 Oct 2023 22:09 next collapse

Wait, so their excuse for hiking prices before was that they were losing money because people were sharing their accounts, so they “had to” hike the prices for those who subscribed to “compensate” for that. Now that they succeeded in their crackdown on password-sharing, which means more subscribers in theory, they figured that they still need to hike prices again? Someone please show me the logic here?

KairuByte@lemmy.dbzer0.com on 17 Oct 2023 22:19 next collapse

Logic: “We want more money.”

Hoomod@lemmy.world on 17 Oct 2023 22:41 next collapse

Capitalism demands perpetual and unlimited growth forever

beebarfbadger@lemmy.world on 17 Oct 2023 23:09 next collapse

“Yes, but that was LAST week. This is our excuse THIS week.”

markr@lemmy.world on 18 Oct 2023 12:01 collapse

The logic is there is no other way to increase profits. Netflix has maxed out its subscriber base. They can only ‘grow’ by raising the rent, selling ads, and reducing production costs. They are doing all three. Netflix is not alone. The Great Enshittification is global.

Duamerthrax@lemmy.world on 18 Oct 2023 14:17 next collapse

The line must go up.

AA5B@lemmy.world on 18 Oct 2023 14:43 collapse

It took a long time for enshittification of cable to make that industry collapse: hopefully this is another case where the internet greatly accelerates that feedback

All my life I saw people (myself included) addicted to passively watching TV and we continued as things got worse and worse. However now they’re breaking the cycle, no more senseless loyalty, no more being a slave to some marketer’s schedule. I have much less interest in dealing with this than I used to, and my kids have never had the same addiction. Do streaming companies know or care that they’re sacrificing their future customer base?

Buddahriffic@lemmy.world on 17 Oct 2023 22:30 next collapse

Netflix, if you’re paying any attention here, there will be no raising prices to drive me to the ad tier. Either the ad free version is worth it or I’ll continue my life without Netflix. I’ll never go back to the cable ad experience.

yoz@aussie.zone on 17 Oct 2023 23:37 collapse

They know you will pay for it no matter what

bezerker03@lemmy.bezzie.world on 18 Oct 2023 11:39 collapse

But people really won’t. Their library isn’t even that complete anymore. If it wasn’t for Coco melon and a 2 year old and the very rare family movie id likely just kill it myself even before all this.

yoz@aussie.zone on 18 Oct 2023 21:48 next collapse

You sure? If people aren’t paying then how they keep jacking up their price. Something to think about.

Patches@sh.itjust.works on 19 Oct 2023 02:01 collapse

Thar be only 6 episodes of Coco Melon matey.

bezerker03@lemmy.bezzie.world on 19 Oct 2023 02:19 collapse

My Netflix has 8 seasons lol. Granted they’re all one episode but over an hour long lol.

Patches@sh.itjust.works on 19 Oct 2023 14:20 collapse

Dang there’s 2 new ones. Hopefully less painful to the eardrums.

Gonna have to hit the high seas

echodot@feddit.uk on 18 Oct 2023 00:02 next collapse

So I have to check because I haven’t noticed this have, they actually implemented this crackdown for everyone everywhere, because I’m successfully sharing my Netflix password with my parents and nothing seems to have happened yet.

The original plan was to keep going with Netflix until they actually shut down the account because I’m only really maintaining it for my parents, but Netflix have ruined it by not doing anything.

Alexstarfire@lemmy.world on 18 Oct 2023 01:48 next collapse

Seems to be kinda random. It didn’t affect me for a while but then it did. Makes sense they wouldn’t do it all at once.

Two2Tango@lemmy.ca on 18 Oct 2023 11:46 next collapse

My parents’ account still works at my SO’s house but not at my house, so it must have something to do with location

uncreativechap@lemmy.world on 18 Oct 2023 12:20 collapse

I had forgotten about the crackdown until I wanted to browse through on my parents’ account, and it said I had to update the account location if I wanted access. It probably still works fine if you’re in the same household.

ReallyActuallyFrankenstein@lemmynsfw.com on 18 Oct 2023 03:31 next collapse

Tighten the straps, then tighten the screws. Repeat.

Does it seem like all business models are the same nowadays?

Taian@sh.itjust.works on 18 Oct 2023 05:03 next collapse

I mean, it works. Why would anyone do anything different?

Da_Boom@iusearchlinux.fyi on 18 Oct 2023 09:06 next collapse

It’s the sort of model that works untill it doesn’t.

And the metric to know how well it works is piracy. Because Netflix don’t release numbers for subscription cancellations. The more piracy goes up, the more people can be said to be leaving the paid subscription streaming service.

Piracy, it’s a service issue.

After we return back to pre-netflix-heyday piracy levels, all streaming services will slowly be relegated to the same status cable companies occupy today.

triclops6@lemmy.ca on 18 Oct 2023 14:09 collapse

This is the greatest shame in all of this.

Blackmist@feddit.uk on 18 Oct 2023 09:40 collapse

The line must go up!

Nathandee@lemmynsfw.com on 18 Oct 2023 11:49 next collapse

I think they are lying about getting more subscribers… they lost more than they gained… now they need to reis the cost because of the loses

tilgare@lemmy.dbzer0.com on 18 Oct 2023 12:50 next collapse

How has HBO been consistently $15 a month for decades it seems, and now suddenly this model requires everyone to hike their prices to hell and back? I think I would be willing to believe that $15/mo is the magic number, except that everyone is rocketing past that now. Now it’s just garbage corporations turning a quick buck for executives and shareholders, as subscribers we aren’t getting any more for our money - there’s no feature release or massive influx of content. What a shit system we have.

mtdyson_01@lemmynsfw.com on 19 Oct 2023 00:23 collapse

You answered your own question “Now it’s just garbage corporations turning a quick buck for executives and shareholders” executives must continually find more profit to appease the shareholders, the only way to do that consistently is raise prices, there are too many people that will just keep paying and paying and the corporations know it.

MaxPow3r11@lemmy.world on 18 Oct 2023 14:44 next collapse

Fuck these capitalist fucks.

Ibex0@lemmy.world on 18 Oct 2023 15:04 next collapse

I think they’re overestimating their demand. I like them less now, and they may raise prices again? 🤔

Borkingheck@lemmy.world on 18 Oct 2023 23:22 collapse

This is what people said with password sharing though.

Rengoku@lemm.ee on 19 Oct 2023 01:40 collapse

And they resubbed still

InternetUser2012@midwest.social on 18 Oct 2023 22:42 next collapse

They can do whatever they want. I’ve been done with them for a while. If they put something out worth watching, I’ll hit the high seas.

loopednetwork@lemmy.sdf.org on 19 Oct 2023 00:02 collapse

I re-subscribed to Netflix for the first time in about a year and a half a couple of months ago. After watching a few things periodically, I’m already lukewarm on the content. I just got an antenna so I can watch some local things (news, sports, etc.) and I’m not sure I’ll bother with Netflix going forward. I see another cancellation looming in my future, and that’ll only come faster if they decide to increase the price yet again. Most of the time I already feel like I’d rather be reading a book than watching TV.

rckclmbr@lemm.ee on 19 Oct 2023 02:06 next collapse

I just resubbed for Fall of the House of Usher. I’ll watch that and the new Adam Sandler, then will unsub again. I have no problem with paying for things that provide value, but its stupid to keep paying if I’m not going to use it

[deleted] on 19 Oct 2023 02:31 collapse

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iegod@lemm.ee on 19 Oct 2023 02:10 next collapse

The ocean calls…

[deleted] on 19 Oct 2023 02:30 collapse

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