Grindr has a reputation for its hookup culture, but the company says a quarter of its users are there to network. The CEO says he even hired people through the app. (www.businessinsider.com)
from L4s@lemmy.world to technology@lemmy.world on 21 Aug 2023 00:00
https://lemmy.world/post/3528348

Grindr has a reputation for its hookup culture, but the company says a quarter of its users are there to network. The CEO says he even hired people through the app.::Grindr CEO George Arison told WSJ that he personally hired people through the app.

#technology

threaded - newest

autotldr@lemmings.world on 21 Aug 2023 00:05 next collapse

This is the best summary I could come up with:


“Hookups and dates probably,” Alexis, a 26-year-old consultant and content creator who used Grindr a few years ago, told Insider.

Grindr told Insider about 25% of its users reported using the app to network, despite the reputation for instant hookups associated with the company since the early years of its founding.

In the video, Alexis shares ways where you might be able to use the app for finding a roommate, meeting friends, and networking.

Alexis told Insider that he was able to find a fitness mentor and a freelance opportunity when he was on the app.

“I feel like a lot of gay men make friends through Grindr in that way and to some degree, ‘network’ with the app without really the intention of networking.”

But he believes that any platform — whether it’s X, Instagram, or a dating app — has the potential to create connections users might not initially expect.


The original article contains 591 words, the summary contains 152 words. Saved 74%. I’m a bot and I’m open source!

imgonnatrythis@lemm.ee on 21 Aug 2023 03:30 collapse

Mentioned X and Instagram but not Lemmy? Cmon!

p03locke@lemmy.dbzer0.com on 21 Aug 2023 04:50 next collapse

Unfortunately, that’s unrealistic at this stage. It’s kind of a good thing we’re not at that level yet.

WeirdGoesPro@lemmy.dbzer0.com on 21 Aug 2023 11:26 collapse

Trust me, you don’t want people to find out about Lemmy. That’s how you get Facebook.

BonesOfTheMoon@lemmy.world on 21 Aug 2023 00:11 next collapse

Sounds good to me. Any app that helps you find like minded folk can be used a variety of ways. It’s a little funny to read but not a big surprise.

angelsomething@lemmy.one on 21 Aug 2023 00:17 next collapse

Lol. I bet they did.

[deleted] on 21 Aug 2023 00:56 next collapse

.

Potatos_are_not_friends@lemmy.world on 21 Aug 2023 05:09 collapse

If it’s from Business Insider or Forbes, there’s a 95% chance it was a under-the-table ad.

I’m not under any contract anymore. You can hire writers to post on those two sites about your product, or expand your reach. Every business book review is a ad. Every “How to do X” like “How to talk to your boss” is a thin disguise of a ad, as it sells you books, courses.

FoxBJK@midwest.social on 21 Aug 2023 10:49 collapse

I see this every so often on NPR too. Whole episodes that are really just an ad for someone’s new book.

threegnomes@lemmy.blahaj.zone on 21 Aug 2023 01:00 next collapse

The same people they’re forcing to move cross country or be laid off?

yeather@lemmy.ca on 21 Aug 2023 03:23 collapse

That just means they’ll get laid like the other 75% of grinder

KTVX94@lemmy.myserv.one on 21 Aug 2023 03:06 next collapse

No, no, the other grind!

XanXic@lemmy.world on 21 Aug 2023 05:13 next collapse

Okay but they are definitely hooking up first. I have a hard time believing the app with built in dick pic sharing features and reputation for being useless for dating has people being like “hey QT you have any jobs?”

flamingo_pinyata@sopuli.xyz on 21 Aug 2023 12:21 collapse

hired people through the app

Dare I ask what the interview process was