YouTube tests server-side ads to make your coveted blocker obsolete (www.yahoo.com)
from downpunxx@fedia.io to technology@lemmy.world on 25 Jul 2024 17:34
https://fedia.io/m/technology@lemmy.world/t/1017130

YouTube has been spotted testing server-side ads, which could pose a problem to ad blockers.

#technology

threaded - newest

downpunxx@fedia.io on 25 Jul 2024 17:36 next collapse

Just got hit with this for the first time, and at first I was like what the fuck is this happening here, I'm running Firefox latest, and UBlock origin latest, never seen this before. Happening for every video, two injected video ads before the video, seem skippable, but i'm not clicking on them. Hope UBlock catches up to this quick, this sucks.

ShunkW@lemmy.world on 25 Jul 2024 18:08 collapse

Mine are getting trapped by pihole. They take 10 seconds to time out and just show a banner ad that won’t automatically go away without hitting the skip button. It’s really frustrating since I liked letting videos auto play as I fall asleep.

downpunxx@fedia.io on 25 Jul 2024 18:19 collapse

at least it's not currently spawning an actual video advertisement, so, small blessings, the two injected ads stay static for 10 seconds a piece (makes sense), and if you don't click skip, the first tiers to the second then tiers to the video (was thinking of going pihole but you just confirmed it won't make a difference, if they start injecting autoplay video ads, then it'll be back on my todo list)

ShunkW@lemmy.world on 25 Jul 2024 18:24 collapse

There’s a comment in this thread with a ubo custom filter that’s working for me.

downpunxx@fedia.io on 25 Jul 2024 18:27 collapse

yup, just tried that too, and after a reboot, it's working for me too

urheber@discuss.tchncs.de on 25 Jul 2024 17:41 next collapse

fucking YouTube, am i right?

no seriously, havent used it in months, and weirdly dont Miss it. i used to watch YouTube the whole day.

ModernRisk@lemmy.dbzer0.com on 25 Jul 2024 17:57 collapse

May I ask what do you use for content instead of YouTube? A lot of certain people I follow are on YouTube and music that I listen to are often only on YouTube these days. Not even Spotify has the niche songs (mainly Arabic and Japanese songs).

urheber@discuss.tchncs.de on 25 Jul 2024 18:06 collapse

well, i would never even think of using it for music (except downloading what i cant find) same with spotify (i hate streaming). I just watched regular videos, which I just suddenly don’t do anymore, I started binging TV shows instead, -no ads .

I just couldn’t bare the ads, they’re that bad. and when I think of stuff that makes me mad, I can’t do anything associated with it, I.e. watch YouTube -know there will be ads (or not, because i have an adblocker) the mere thought that there WOULD be ads is so annoying to me, that I cannot stand watching YouTube.

but yeah back to the point, TV shows, and books, especially books have been my replacement, and I must say, they are much better.

fjordbasa@lemmy.world on 25 Jul 2024 18:24 collapse

What do you mean by “regular videos”?

TheGrandNagus@lemmy.world on 25 Jul 2024 18:27 collapse

Not music videos.

shortwavesurfer@lemmy.zip on 25 Jul 2024 17:42 next collapse

New article title. YouTube tests more ways of making their service shit and driving away users.

Edit: TIFO Scott Manley is on Odysee so i will start watching him there instead. One less yt channel is always a good thing

Wogi@lemmy.world on 25 Jul 2024 18:08 next collapse

I mean, if you’re not paying for it, and they can’t advertise to you, what do they need you for?

Fiivemacs@lemmy.ca on 25 Jul 2024 18:13 next collapse

To keep claiming they have x billion accounts…

There’s a big reason why these companies don’t remove the bots and willingly allow them to do whatever. It boosts their numbers to inflate their actual worth.

eager_eagle@lemmy.world on 25 Jul 2024 18:22 next collapse

at least on my part, what they get from channel memberships (a whopping 30%) I’m sure exceeds the amount in ad revenue they lose from me

tabular@lemmy.world on 25 Jul 2024 19:16 next collapse

Does YouTube have competition? Your line of inquiry doesn’t mean much if the content is only on YouTube.

Wogi@lemmy.world on 25 Jul 2024 21:04 collapse

I’m not sure what point you think you’re making.

YouTube doesn’t want you visiting if they can’t either put ads in front of you or get you to subscribe to premium. I appreciate wanting to access YouTube without ads, but from where they’re sitting, if they scare you off with server side ads all the better.

tabular@lemmy.world on 25 Jul 2024 22:28 collapse

Simply put: why care about their point of view? Google does not have your best interests in mind, often the opposite. There’s no where else to get almost all of the content, why do without or waste time with ads in this short life.

Wogi@lemmy.world on 25 Jul 2024 23:58 collapse

YouTube could fall off the face of the earth and I would probably see my quality of life improve slightly.

I don’t give a shit about Google. Perspective here is important when you threaten to leave the platform all together, as if they would care. If you’re one of the users they gain no ad revenue or subscription revenue from, they’re probably happy to see you go.

Could they be doing more to try to turn Adblock users in to paid subscribers? Sure. I’m not here to defend their methods. I’m just saying that if you’re not paying, and you can’t be served ads, they really don’t care if you continue to use the service or not.

unexposedhazard@discuss.tchncs.de on 25 Jul 2024 21:07 next collapse

Youtube is google No 1 source of machine learning content. Fuckloads of video, audio and subtitle data they can use to feed and train their systems. Youtube itself doesnt need to make profit, thats just a bonus for them.

Wogi@lemmy.world on 25 Jul 2024 21:19 collapse

YouTube advertising is more than 10% of Google services total profits.

That’s not a bonus, that’s a dependant revenue stream.

unexposedhazard@discuss.tchncs.de on 26 Jul 2024 07:36 collapse

Yeah no, that is revenue. Youtube is 10% of total Google/Alphabet revenue. That doesnt necessarily equate to 10% of profits.

Cypher@lemmy.world on 26 Jul 2024 00:16 collapse

I did pay for it but they massively increased the price while the recommendation algorithm was deliberately made worse and they wouldn’t stop pushing short format videos.

IsThisAnAI@lemmy.world on 25 Jul 2024 21:50 collapse

YouTube: oh no, the freeloaders costing us money are going away, what will we ever do!?

sunzu@kbin.run on 26 Jul 2024 15:24 collapse

FAFO

DevCat@lemmy.world on 25 Jul 2024 17:55 next collapse

Yet another reason I’m glad I use youtube-dl.

empireOfLove2@lemmy.dbzer0.com on 25 Jul 2024 18:02 collapse

If they’re truly server-side injected, then they would also appear permanently in any downloaded copy because the server would be telling the client what pieces are available-including the ad pieces with no way to differentiate.

mp3@lemmy.ca on 25 Jul 2024 18:19 next collapse

At least I can trim those away if needed.

aedelred@lemmy.world on 25 Jul 2024 18:21 collapse

At least if still downloads them you can edit them out if it’s something you want to save.

illi@lemm.ee on 25 Jul 2024 18:01 next collapse

Since it is server side, will this effect the alternative front ends?

magic_lobster_party@kbin.run on 25 Jul 2024 18:12 collapse

That’s the point. They want to stop people bypassing ads by using alternative front ends. If they succeed with server side ads, then it’s going to be difficult to block ads. Maybe not impossible, but difficult.

illi@lemm.ee on 25 Jul 2024 18:14 next collapse

That’s what I figured, but I’m not expert on how things work so wanted someone who knows more chime in. Sad times

roofuskit@lemmy.world on 25 Jul 2024 22:51 collapse

It won’t, you’ll just use an app that pre downloads all your favorite channels and scans them for ads so it can auto skip them.

magic_lobster_party@kbin.run on 25 Jul 2024 23:04 collapse

It’s maybe doable, but figuring out where ads start and end in a video file isn’t necessarily trivial. The app must know what to look for, and YouTube might try to obfuscate it to make it harder.

Restaldt@lemmy.world on 25 Jul 2024 23:29 collapse

Trust in the Foss.

If it pisses people off enough they will manually create a database of videos and ad timestamps for removal if it can’t be easily automated.

magic_lobster_party@kbin.run on 25 Jul 2024 23:35 collapse

Database of ad timestamps like sponsorblock only works if ads happens at the same timestamps (and are of equal length). This is not necessarily the case.

The only reliable way I can come up with is a database of ads to look for, but that can be huge to accommodate for all possible ads. There’s also risk of false positives (risk of skipping video when there are no ad).

schizo@forum.uncomfortable.business on 25 Jul 2024 18:03 next collapse

I’ll be the devils advocate: if this lets them stop trying to fucking break all the 3rd party tools, then I’m almost willing to say it’s half a win.

I only half use 3rd party tools to block ads, the MORE important half is that the 3rd party apps fucking show me my subscriptions in chronological order and NOTHING FUCKING ELSE.

I’d trade off ads you could skip by hopping forward 30 seconds in a video stream vs. missing things you’re actually subscribed to, and having to deal with all the garbage google shovels at you.

Azzu@lemm.ee on 26 Jul 2024 07:53 collapse

Weird, I don’t use any add-ons and the subscription page by default works exactly like I think you want.

polonius-rex@kbin.run on 25 Jul 2024 18:04 next collapse

www.youtube.com##+js(json-prune-fetch-response, playerAds adPlacements adSlots playerResponse.playerAds playerResponse.adPlacements playerResponse.adSlots, , propsToMatch, /player?)

Click on uBO icon > ⚙ Dashboard button > Add the filter(s) in "My filters" pane > ✓ Apply changes > Open new tab and test again.

from the reddit page idk if it works but most comments say it does

and if it does, that's fucking hilarious

this will have taken a team months of work and one ublock dev just threw it in the toilet within an hour

ShunkW@lemmy.world on 25 Jul 2024 18:12 next collapse

This worked for me. Thanks!

downpunxx@fedia.io on 25 Jul 2024 18:25 next collapse

ok, so i added this code to my ublock origin filter list, then went to youtube, and the injected ads were still showing up in about half the vids. closed firefox, reopened, same. rebooted my win11 machine, now the injected ads are NOT showing up any longer. not sure if youtube switched it off because they're still beta testing this bullshit or if the code is working but it SEEMS to be working. if it stops i'll come back to edit this comment. thanks for the tip man!

big_slap@lemmy.world on 25 Jul 2024 19:13 next collapse

👑

kokesh@lemmy.world on 25 Jul 2024 19:24 next collapse

So in theory… can reVanced come up with something like this,

viking@infosec.pub on 26 Jul 2024 02:46 collapse

NewPipe works, so I’m sure reVanced can/could do it as well. SmartTube (Android TV exclusive) also implemented it weeks ago, I never have seen a single ad.

hagelslager@feddit.nl on 25 Jul 2024 23:06 next collapse

Thank you!

shotgun_crab@lemmy.world on 26 Jul 2024 00:31 next collapse

The ublock origin guys are wizards, I tell you…

sunzu@kbin.run on 26 Jul 2024 15:08 collapse

I am amazed how they didn't spell like others did in that market.

Prolly should donate.

ColdWater@lemmy.ca on 26 Jul 2024 04:14 next collapse

I stll haven’t get any ads with just stock ubo but when it does I’ll try this filter, thanks

Mercury@lemmy.world on 26 Jul 2024 15:50 collapse

Do I need to add this filter or are the uBO devs going to update the extension to include it ootb?

polonius-rex@kbin.run on 26 Jul 2024 15:52 collapse

i'd be shocked if they didn't update it but i just timed myself doing it and it took less than 10 seconds

zcd@lemmy.ca on 25 Jul 2024 18:04 next collapse

Fuck youtube

furzegulo@lemmy.dbzer0.com on 25 Jul 2024 18:05 next collapse

how i wish there was a good alternative for youtube

QuadratureSurfer@lemmy.world on 25 Jul 2024 19:27 next collapse

Grayjay has been useful for that. I still follow people on YouTube, but if they setup a channel anywhere else I can switch my feed to draw from those sources instead.

thanks_shakey_snake@lemmy.ca on 26 Jul 2024 05:35 collapse

Oh cool! Is there any non-mobile app/service that does something similar?

QuadratureSurfer@lemmy.world on 26 Jul 2024 09:34 collapse

The source code for GrayJay is available if you’re concerned or want to work on a non-mobile app/service yourself, but otherwise I don’t know of anything that combines the services like that.

gitlab.futo.org/videostreaming/grayjay

some_guy@lemmy.sdf.org on 25 Jul 2024 19:34 next collapse

Support candidates who want to limit the ability for large tech companies to acquire their competitors. Maybe even those that wish to see their acquisitions rolled back. Maybe even those that wish to see them broken up.

elbarto777@lemmy.world on 25 Jul 2024 21:14 next collapse

P-Peertube?

roofuskit@lemmy.world on 25 Jul 2024 22:45 next collapse

Not a great alternative. The second it becomes actually successful it will collapse.

elbarto777@lemmy.world on 26 Jul 2024 01:13 collapse

Shucks.

furzegulo@lemmy.dbzer0.com on 26 Jul 2024 07:25 next collapse

peertube would be great, if there were more content creators. out of 330 or something channels that i follow on youtube, 4 are on peertube.

sparkle@lemm.ee on 26 Jul 2024 07:57 collapse

4 out of 330 is quite a lot. Are they tech youtubers or something?

furzegulo@lemmy.dbzer0.com on 26 Jul 2024 10:32 collapse

yeah, linux-oriented youtubers

marx2k@lemmy.world on 26 Jul 2024 11:54 collapse

I’ve tried it. Every server i choose is either slow af, has no videos or the videos just stay at 00:00.

Not a great experience.

guemax@lemmy.today on 26 Jul 2024 05:10 next collapse

Piped. It uses SponsorBlock to also skip ads by the creator in the video, I am very sure they will update it to remove ads injected by YouTube as well. It is also very privacy-friendly.

orcrist@lemm.ee on 26 Jul 2024 10:06 collapse

The alternatives are around now, and we know that many YouTube content creators are exploring other revenue streams, so it’ll be interesting to see how exodus works. Clearly YouTube is going to continue to get worse and some people are going to leave. What’s next? I’m excited.

It’s always interesting to watch companies implode. Apparently Reddit is blocking non-Google search engines from indexing them, and Twitter wants you to be logged in to view people’s profiles. Those types of moves guarantee that the platform won’t be relevant a decade from now and possibly sooner than that.

dinckelman@lemmy.world on 25 Jul 2024 18:23 next collapse

I know there’s a significant part of the market that’d just say yeah, fuck it, i’ll pay for Redtube Youtube Red Youtube Premium, but there’s also a significant part of it, where a lot of people would rather just stop watching stuff entirely.

It’s just like Hulu back in the days. You’d have no choice but to pay for a premium tier, just to have 14 unskippable ads forced down your throat, all in a span of a 19 minute long tv episode. I stopped paying after that month and resorted to piracy.

Piracy is always a service issue, except now it’s legitimately going to harm individual creators, who have just about everything to lose, rathen that a rotten husk of some corporation, that’s going to print free money, no matter what you do

baggins@lemmy.ca on 25 Jul 2024 19:08 next collapse

I’d 100% pay for it if the pricing made any sense.

dinckelman@lemmy.world on 25 Jul 2024 19:25 next collapse

The price is absolutely obscene. No fucking way i’m paying that

SaltySalamander@fedia.io on 25 Jul 2024 23:59 collapse

When it was 9 bucks, it was worth it. Certainly isn't now.

TimeSquirrel@kbin.melroy.org on 25 Jul 2024 19:33 next collapse

except now it's legitimately going to harm individual creators,

I know it isn't the world we live in anymore, and there's nothing we can do about it...but maybe we shouldn't have treated YouTube like a job and just kept it as a hobby video website between ordinary people. Like what it started out as.

dinckelman@lemmy.world on 25 Jul 2024 19:46 collapse

To be honest, whether we want it or not, art is a necessary aspect of society. The issue here is that we put a lot of trust in a corporate environment, the entire goal of which is to pocket as much as possible, while riding the success of the people creating stuff

TimeSquirrel@kbin.melroy.org on 25 Jul 2024 19:50 collapse

Yeah that's what I mean. People created entire careers which are 100% dependent on the whims of a mega corporation. It never seemed like a stable source of income to me. I've always treated it like it's just a silly video site, nothing more.

SaltySalamander@fedia.io on 25 Jul 2024 23:59 collapse

Redtube is a porn site, lol.

dinckelman@lemmy.world on 26 Jul 2024 10:49 collapse

Yeah, that’s the joke

Bishma@discuss.tchncs.de on 25 Jul 2024 18:30 next collapse

My local invidious instance is borked too. Not sure if its related and I don’t have time to investigate now.

Guess I need something else for background noise.

Edit: Took enough time to get a fresh image and its working again. Looks like I hadn’t updated since September.

RonnyZittledong@lemmy.world on 25 Jul 2024 19:04 next collapse

This must consume a tremendous amount of processing to do since they would have to transcode copies for every ad region/campaign and every resolution on demand. I am interested in how they made this financially viable.

AProfessional@lemmy.world on 25 Jul 2024 19:41 next collapse

I’d guess its a solution similar to DASH that dynamically streams different content.

Nollij@sopuli.xyz on 25 Jul 2024 19:41 next collapse

Not necessarily. They could split the video in advance, assuming the ads will always be at the same point. Even if not, they could still use the direct, unaltered source with a range. The big challenge would be keeping it all synced, which I think is safe to say that they will get right.

But even if it did need to be transcoded, YouTube automatically transcodes every single video uploaded, multiple times. They are clearly not afraid of it.

EleventhHour@lemmy.world on 25 Jul 2024 20:58 collapse

If you’ve ever used yt-dl, you’ll know that YT vids are all split into multiple files. Presumably, this is where the ads get injected.

SaltySalamander@fedia.io on 25 Jul 2024 23:57 collapse

No, they're not split. Each one of those results you get from yt-dlp is a different version of the same video. I.e. different resolutions, different codecs. Some of them are the audio, some of them are the video, but they're not split.

EleventhHour@lemmy.world on 26 Jul 2024 00:14 collapse

They are also that. But when you watch YouTube-dl download a video, it downloads several parts, then ffmpeg recombines them into a single output file.

whats_all_this_then@lemmy.world on 26 Jul 2024 09:40 collapse

That may be to speed up the download using multiple connections. Other downloaders do it on other sites as well, doesn’t mean the files are split on the server.

EleventhHour@lemmy.world on 26 Jul 2024 19:37 collapse

I mean, you can sit here and make up a bunch of different reasons, but the simplest explanation is usually the correct one.

roofuskit@lemmy.world on 25 Jul 2024 22:40 next collapse

Since AI has caused them to complete abandoned any illusions about their carbon zero footprint I think they just stopped caring.

Ilovethebomb@lemm.ee on 25 Jul 2024 22:47 next collapse

If they only do it for very popular videos, the additional cost will be trivial.

magic_lobster_party@kbin.run on 25 Jul 2024 23:15 collapse

They don’t need to do any extra transcoding. It’s not that costly to stitch videos together. If done at specific strategic locations, it’s like copying a text file into another.

[deleted] on 25 Jul 2024 19:29 next collapse

.

some_guy@lemmy.sdf.org on 25 Jul 2024 19:30 next collapse

Aha! So this is how one snuck into a video I downloaded last night. Fuckers. At least with a locally downloaded file I can quickly skip ahead.

elbarto777@lemmy.world on 25 Jul 2024 21:15 collapse

Or even trim it.

roofuskit@lemmy.world on 25 Jul 2024 22:44 collapse

Way back in the day when I used SageTV to record live TV there were programs that would automatically identify commercials and skip them for you. Computers are way more powerful now so I doubt it will be long before there’s and app that automatically downloads your favorite YouTube channels and prescans the videos to skip the ads.

I_Miss_Daniel@lemmy.world on 25 Jul 2024 23:15 next collapse

Still using comskip.exe today although it seems to be having more trouble than it used to.

Chickenstalker@lemmy.world on 26 Jul 2024 03:18 collapse

I usee to wait by the VHS player and manually press pause while recording tv shows. In ironic retrospect, I find old 80s-90s commercials to be more kino than the tv shows I recorded.

ramble81@lemm.ee on 25 Jul 2024 20:11 next collapse

This is where AI would come in handy. Start scrubbing the buffer as it’s coming in to identify the difference and jump past it.

cRazi_man@lemm.ee on 25 Jul 2024 20:55 next collapse

It becomes an AI war. They will use AI to make ads to get around the AI blocking. The ads will end up looking very similar to the content.

Ad: “Hey guys. It’s ya boy, NordVPN, here today to tell you about the dangers of using the internet without my VPN…”

cheese_greater@lemmy.world on 25 Jul 2024 21:18 next collapse

Whatever happened to ad placement lol

Kowowow@lemmy.ca on 25 Jul 2024 22:12 next collapse

Then you start using ai to put in anti ads that point out all the bad stuff about the usual ad subjects, I’d say get as code to libel/slander as possible without risking a lawsuit

ApatheticCactus@lemmy.world on 26 Jul 2024 01:29 collapse

I’d be watching a car accident compilation and a Buick starts trying to tell me to ask my doctor about Cymbalta. You know… I might actually watch that.

Azzu@lemm.ee on 25 Jul 2024 22:00 collapse

Aren’t they legally required to indicate that an ad is playing? Should be almost trivial to detect and I don’t know how they’d get around that.

roofuskit@lemmy.world on 25 Jul 2024 22:38 collapse

I’m the US? I think only if the content is targeted at children.

homesweethomeMrL@lemmy.world on 25 Jul 2024 21:05 next collapse

And that’s when I moved to Invidious and haven’t looked back

lud@lemm.ee on 25 Jul 2024 22:36 next collapse

What makes you think they won’t block them or force ads to them as well?

You do know that Invidious is still YouTube, right?

homesweethomeMrL@lemmy.world on 25 Jul 2024 22:51 collapse

It’s an open source front end to youtube, yes. So no ads on the sidebar, no bullshit about logging in, no garbage algorithm to be harassed by.

And no commercials yet. If YT streams the ads and invidious doesn’t block them and adblocker doesn’t block them and PiHole doesn’t block them, I will not watch them.

Death to Advertisement.

lud@lemm.ee on 25 Jul 2024 23:25 next collapse

I don’t think YouTube cares if you refuses to watch their videos on another platform or not.

They probably prefer if you didn’t. You only cost them money with no revenue whatsoever.

boywar3@lemmy.world on 26 Jul 2024 00:31 collapse

They are still a metric they can peddle to their advertisers to show “how many people see this ad in a month.”

lud@lemm.ee on 26 Jul 2024 05:28 collapse

You don’t think they know how many watch their videos with adblockers or third party clients?

I highly doubt they accept views from third party clients as valid ad views or probably views at all since that would likely make abuse easier.

boywar3@lemmy.world on 26 Jul 2024 12:37 collapse

It still goes to active user counts though. There will still be a footprint left by any view and that can be marketed as “we have X million users daily!”

lud@lemm.ee on 26 Jul 2024 13:30 collapse

I doubt the really big advertisers (the only ones that maybe can negotiate) think that’s enough statistics.

boywar3@lemmy.world on 26 Jul 2024 14:55 collapse

Again, the point is that those accounts are still users that can be pointed out as such for all to see. Remember: a youtube account is just a Google account.

One could argue that youtube is a highly effective loss leader - people get into the Google ecosystem because of making an account to subscribe to their favorite content creators. Now Google has data they can sell, and metrics for advertisers to go “I see 18-30 year old white guys who watch things about X are likely to respond positively to things about Y.” The algorithm, even without advertisements, is constantly building a profile of every user.

lud@lemm.ee on 26 Jul 2024 15:03 collapse

I don’t use third party clients but I thought that the entire point of them was that you don’t use an account.

boywar3@lemmy.world on 26 Jul 2024 16:58 collapse

There is still a footprint of “person is watching X, then they go to Y” with or without an account by my understanding.

Its less valuable data, sure, but it all feeds thr algorithm

lud@lemm.ee on 26 Jul 2024 17:15 collapse

Maybe, it would depend on how the front ends work with how they get content and so on.

Either way I doubt they care much about that data. I would bet they would bet they would rather get rid of those users.

boywar3@lemmy.world on 26 Jul 2024 18:11 collapse

The effort/cost expended to go after a tiny group of people vs the amount of money generated/saved from stopping them was (and probably still is) not worth it. There just aren’t that many people who use 3rd party services without accounts.

InternetUser2012@lemmy.today on 26 Jul 2024 00:24 collapse

I’ll download it so I can skip the bullshit if it comes down to it.

SaltySalamander@fedia.io on 25 Jul 2024 23:55 collapse

Considering I can't get Invidious to serve me a video in a higher res than 480p, no thanks.

homesweethomeMrL@lemmy.world on 26 Jul 2024 01:14 collapse

Those ads do look good in 1080p!

elbucho@lemmy.world on 25 Jul 2024 21:20 next collapse

I find it fascinating how media companies evolved their usage of ads over time. Used to be that the purpose of showing someone an ad was to get them to buy your product. Now, though, the companies who make the ads are paying to have them put on media networks who use the ads to annoy you into paying for a premium membership so you don’t have to see them. It’s double dipping.

Not sure how I would feel if I made an ad, and YouTube was saying to their users: “Yeah, you like that fucking ad? Super annoying, isn’t it? If you don’t pay me more money, I’m going to cram that annoying bullshit down your throat every time you want to watch a video. I’m going to put ads at the beginning of videos. I’m going to sprinkle them throughout the middle. Hell, I’m even going to make you watch ads after the video ends! You like that, you little bitch??”

simplejack@lemmy.world on 25 Jul 2024 22:04 next collapse

It’s the evolution of the premium cable model. HBO, Showtime, etc. The upgraded cable tier has ad-free content and exclusives.

elbucho@lemmy.world on 25 Jul 2024 22:08 collapse

Yup. I’m old enough to remember when the selling point of cable TV was that it was ad-free. Then, of course, they started adding ads. And then they sold us premium channels that didn’t have ads. Now those have ads, too. You just can’t get away from them.

Rubisco@slrpnk.net on 25 Jul 2024 22:45 next collapse

You just can’t get away from them.

<img alt="" src="https://slrpnk.net/pictrs/image/d9be440d-416e-4ff5-9ddb-4e23855d6d3f.gif">

ChronosTriggerWarning@lemmy.world on 26 Jul 2024 12:28 collapse

Now i want Pirate Bay to play the theme of pirates of the Caribbean every time i load it up.

krashmo@lemmy.world on 25 Jul 2024 22:47 collapse

Gotta make that line go up somehow

JohnEdwa@sopuli.xyz on 25 Jul 2024 23:43 collapse
helpImTrappedOnline@lemmy.world on 25 Jul 2024 21:37 next collapse

Maybe if they cleared out the scams and served more than 3 ads on repete, I wouldn’t feel the need to block them. Yes, no one likes ads, but I get its to pay for the content I’m watching for free.

blady_blah@lemmy.world on 25 Jul 2024 22:05 next collapse

I would rather pay an ad-block company a monthly subscription than give it to YouTube in blackmail. This will just be another salvo in a never ending war.

glitchdx@lemmy.world on 25 Jul 2024 23:36 collapse

I used to pay for youtube premium. My logic being that I was using an adblocker anyway, and I wanted the content creators I watched to get some kind of revenue for my watchtime. Youtube stopped taking my money a while back, and I can’t be bothered to figure out why. These days, there’s so little content that I find interesting that I spend more time scrolling than I do actually watching videos. It’s only a matter of time until I just stop regularly going to youtube.

djsaskdja@reddthat.com on 26 Jul 2024 01:47 next collapse

I paid for it until they basically doubled the price.

dan@upvote.au on 26 Jul 2024 03:43 collapse

I paid for it before they removed Google Play Music. I was on one of the plans that was $8 for both Google Play Music and YouTube Red.

sunzu@kbin.run on 26 Jul 2024 15:10 collapse

Too Much engagement slop being pumped into the feed and you can't block offenders on teevee app...

WTF I lay for this. If I don't want to see some clown, I should be able to block.

I report them for misconduct and it seems to reduce the spam but they come back in few weeks amyway...

Like no I don't want linus, I don't want brownlee apple whore... Just stop.

Etterra@lemmy.world on 25 Jul 2024 22:38 next collapse

There are already sponsorship-skipping add-ons. YouTube lost before they began.

elliot_crane@lemmy.world on 25 Jul 2024 22:49 next collapse

IIRC the developer of SponsorBlock was asked about this and seemed very unconcerned.

magic_lobster_party@kbin.run on 25 Jul 2024 23:21 collapse

I’m not sure if a sponsorblock like solution will work. Sponsorblock is entirely reliant on timestamps provided by users.

A similar solution for YouTube’s ads will only work if the ads always happen at the same timestamps and have the same length. This is not necessarily the case, as ads can happen at any point.

aStonedSanta@lemm.ee on 25 Jul 2024 23:54 next collapse

Yeah they just need to range the ad from x->y time into video playback starts.

Excrubulent@slrpnk.net on 25 Jul 2024 23:55 next collapse

There will have to be designated points where midroll ads can happen, just like the current system has, so the ads aren’t inserted mid-sentence or destroy an important sequence in the video. Nobody would accept it otherwise.

It’s a matter of detecting those points, mapping them to specific frames in the video, then automatically detecting when an ad is inserted on that basis.

It’s slightly harder to do, but not impossible.

Unbecredible@lemm.ee on 26 Jul 2024 00:57 collapse

Unfortunately I think there’s been a good bit of evidence recently that people WILL accept it. As a prime example lemmy hasn’t exactly replaced reddit despite the relative uproar that the API changes caused. Netflix & co just keep hiking prices and people just keep buying it.

And then on the technical side, if the ads are coming from the server it’s possible youtube might just refuse to serve the rest of the video stream until all or most the ad’s runtime has passed. It depends on how serious they want to get about capturing the revenue lost to adblock users.

Excrubulent@slrpnk.net on 26 Jul 2024 02:23 collapse

Sure, but then that’s an even worse enshittification if they do make it random.

The mandatory wait-time will stop people from seeking through videos organically. Yet another thing that makes it worse for everyone.

And even then, it should still be possible to detect which frames are part of the original video and which are not, either by detecting original video frames, or building a database of ads and detecting them within videos.

The fact that lots of people still use reddit is just due to inertia. Platforms don’t die immediately overnight. Digg still exists. It still calls itself “The homepage of the internet.” The process of transitioning to a federated internet is going to take many years.

Reddit is still dying however. There’s been a marked drop in the quality of posts over there, and they’re harder to access, now they’re doing an exclusivity thing with google which is also enshittifying massively. That is making it less and less appealling over time. It won’t last forever as a culturally relevant site.

KillingTimeItself@lemmy.dbzer0.com on 26 Jul 2024 00:39 next collapse

if you’re downloading the video locally it would be incredibly trivial to remove the segment of the ad. There are various different mechanisms i can think of that would work.

obviously, beginning and end ads are super trivial.

Ideally, youtube won’t be natively encoding the ads into the videos, because that would be a nightmare, so presumably they’re doing injection instead, that would be pretty obvious from the get go.

If not, they have to have some kind of interface for the advertisement you could very easily use that to track the ad placement itself, though that might be problematic.

There are likely other clever things that can be done, we’ll have to see what happens.

magic_lobster_party@kbin.run on 26 Jul 2024 05:58 collapse

Ideally, youtube won't be natively encoding the ads into the videos, because that would be a nightmare

I’m afraid this is what they’re going for.

KillingTimeItself@lemmy.dbzer0.com on 27 Jul 2024 02:22 collapse

if they did, the only way it would work is if they live encode every video on request, which as we know from twitch, is incredibly cost prohibitive. So i doubt it. This could mostly be assuaged through caching, but i’m not sure how long the economics hold up on that compared to just not doing any live encoding at all.

magic_lobster_party@kbin.run on 27 Jul 2024 10:42 collapse

No, that’s not necessary. The only thing they need to do is to find an I-Frame (which there are plenty of), make a cut at that frame, show the ad instead, and then resume to the original video after the ad is done. No extra encoding is involved. It’s just like concatenating video files together.

I’ve done similar stuff like this. It’s not too difficult, at least not in H264. Not sure about YouTube’s own format, but I guess it’s quite similar.

KillingTimeItself@lemmy.dbzer0.com on 27 Jul 2024 19:12 collapse

that’s what im saying. Maybe not in this thread, idk, i’ve had a few of these now, but they’re almost certainly just injecting the AD somewhere through the middle of the video.

InternetUser2012@lemmy.today on 26 Jul 2024 00:56 next collapse

There’s already a filter for UBO that blocks it. That was much quicker than I expected. Works and is further down this thread.

magic_lobster_party@kbin.run on 26 Jul 2024 05:52 collapse

It’s only a matter of time until YouTube stops that as well.

Etterra@lemmy.world on 26 Jul 2024 10:22 next collapse

It’s an arms race. But there’s not a weapon that doesn’t have a counter, even if that counter is mutually assured destruction. YouTube’s efforts are inevitably a futile chase that does little more than keep their shareholders happy that they’re chasing the dragon.

Contravariant@lemmy.world on 26 Jul 2024 10:27 next collapse

Possibly, but as long as they are not completely server-side (which they can’t be, they want to target people) then they are fighting on hostile ground.

Of course there are attempts to lock down PCs so that ad companies can tell it what to do (probably with some DRM argument), but we’re not there yet.

InternetUser2012@lemmy.today on 26 Jul 2024 11:17 collapse

Then on to the next one. Google won’t get a dime from me. They can’t stop it, even if I have to set up something for my computer to record my videos while I sleep so I can watch them on a video player the next day, I will not watch ads.

ikidd@lemmy.world on 26 Jul 2024 01:17 collapse

I remember using MythTV in the beforetimes, and you’d record the show off the cable tuner, then it would process the file and remove the commercials based on volume levels and light signatures. It was remarkably good at it and was how I watched all TV until streaming came around.

I would imagine someone could do the same even better today with an AI model that would recognize all the ads and deliver an edited stream. The problem is that the video would have to be downloaded beforehand and then the streams stored elsewhere and referenced by an addon that redirects you.

dan@upvote.au on 26 Jul 2024 03:46 collapse

then it would process the file and remove the commercials

This still exists today, for example in Plex’s DVR. Practically everything that blocks commercials these days uses comskip or a fork of it.

UnfortunateShort@lemmy.world on 25 Jul 2024 23:43 next collapse

Let’s go full guerilla: Plugin that lets you select the first and the last frame of an ad, thus allows to report the beginning and length to a synced database. When that frame is found in the buffer, skip X frames ahead.

For ergonomics, the plugin should be able to spot cuts in the video so you can easily select the correct frames.

For resilience, maybe settle for similar frames. Thinking about anti-abuse, maybe require a minimum number of reports relative to the views (and ofc allow to not skip stuff).

aStonedSanta@lemm.ee on 25 Jul 2024 23:55 next collapse

Oh. I like this. Sponsor block but network wide basically xD

SteveTech@programming.dev on 26 Jul 2024 01:50 next collapse

For ergonomics, the plugin should be able to spot cuts in the video so you can easily select the correct frames.

This shouldn’t even be too hard, I doubt YouTube is completely rerendering every video with ads, they’d just insert the ad in before an I frame in the video. So each ad will start with an I frame, and the video will resume on an I frame, meaning just let the user select all the I frames, no fancy cut detection algorithm is needed.

I have no idea how to do this from JS though.

Also I mean video I frames, not HTML iframes.

deadcade@lemmy.deadca.de on 26 Jul 2024 02:40 next collapse

Due to legal reasons, and to keep advertisers happy, YouTube is forced to display the “Advertisement” mark and a link to the advertisers website. With these, all the required information exists to allow an adblocker to skip any ads embedded in the video stream. No community flagging of ads is required.

dan@upvote.au on 26 Jul 2024 03:41 collapse

YouTube is forced to display the “Advertisement” mark

They’re forced to identify that it’s an ad, but they don’t have to do it in a machine-readable way. There’s many different approaches to show an “Advertisement” or “Sponsored” label that appears to users but that blockers can’t easily find.

deadcade@lemmy.deadca.de on 26 Jul 2024 05:36 collapse

If they don’t link to the advertisers page, they’ll lose advertisers, which is the last thing YouTube would do. Legally, a video-embedded “Advertisement” indicator could work, but the link to the advertisers page remains.

dan@upvote.au on 26 Jul 2024 03:39 next collapse

Let’s go full guerilla: Plugin that lets you select the first and the last frame of an ad, thus allows to report the beginning and length to a synced database. When that frame is found in the buffer, skip X frames ahead.

This would fit in well with SponsorBlock, which already does the same thing for different parts of videos (eg sponsored segments, intro and outro animations, non music segments in music videos, etc).

I suspect YouTube will find ways around this, like running ads of differing lengths, add random amounts of padding at the start of the video or between ads, etc.

sazey@lemmy.world on 26 Jul 2024 05:49 next collapse

Let the games begin.

ArchRecord@lemm.ee on 26 Jul 2024 05:50 next collapse

It actually already did break sponsorblock for a bit because user submissions would include the wrong timestamps, due to the ads changing the duration of the video.

This would be hard to implement, but I personally would be happy to donate more to fund the development costs for such features. Adblocking is the largest consumer boycott in history and I won’t let a corporation try to crush it again.

ours@lemmy.world on 26 Jul 2024 07:09 collapse

The challenge is that videos will have a varying amount or type of ads based on the client’s country/demographic and simply on the timing of ad campaigns.

Not baking-in ads was the advantage of Youtube and other streaming platforms over the likes of traditional TV. That’s why they were client-side in the first place. I wonder how much the extra effort, bandwidth, and processing will cost Youtube to achieve server-side ads. Would be funny if it simply ended up being too expensive for them.

dan@upvote.au on 26 Jul 2024 19:00 collapse

They have a LOT of compute power… They could have several baked in ads per geographical area / demographic and only store them on servers in / close to the relevant country. There’s definitely associated costs but I wonder if it’d amortize well given their viewer count.

guemax@lemmy.today on 26 Jul 2024 05:09 collapse

That sounds very much like the idea of SponsorBlock (but might need a bit of refinement to work for different ads of different length). You should definitely check out Piped for watching YouTube videos without any tracking/ads/dark patterns, I am very sure they will do something to remove server-side ads as well (hopefully).

And if it is just five seconds instead of 15, it would be way better!

p5yk0t1km1r4ge@lemmy.world on 26 Jul 2024 00:08 next collapse

I’m so fucking sick of their greedy bullshit

InternetUser2012@lemmy.today on 26 Jul 2024 00:17 next collapse

I’ll just download the video and skip the shit, idgaf, I’m not watching ads, google can suck it.

SendMePhotos@lemmy.world on 26 Jul 2024 05:32 collapse

Try the app called Seal on FDroid

Pyr_Pressure@lemmy.ca on 26 Jul 2024 03:01 next collapse

I would settle for something that simply turns the screen black and turns audio off whenever ads play. I don’t care if YouTube gets paid for it, I just want to decrease the value of ads and prevent myself from seeing them.

dan@upvote.au on 26 Jul 2024 03:35 collapse

I don’t care if YouTube gets paid for it

Legally, YouTube have to detect if ads were blocked and and mark the impression as non-billable. They can’t charge advertisers for blocked ads.

DerisionConsulting@lemmy.ca on 26 Jul 2024 04:04 next collapse

They can only tell that something is blocked because the ad wasn’t loaded from a server. If it’s not loaded, then they can’t count it as “viewed.”

If the ad is just blacked over, it is still loaded, and they wouldn’t know.

RecluseRamble@lemmy.dbzer0.com on 26 Jul 2024 04:24 next collapse

Well they also infest the client side since they likely developed the main part of your web browser, so they can still know there’s a black cover in the DOM.

dan@upvote.au on 26 Jul 2024 05:44 collapse

If the ad is just blacked over, it is still loaded, and they wouldn’t know.

If it became a common thing, they’d have to add detection for it. Not necessarily to stop people doing it, but to ensure advertisers aren’t charged for invalid impressions. Practically every major ad network has adblocking detection; they just don’t always make it obvious (e.g. they might silently log it).

CileTheSane@lemmy.ca on 26 Jul 2024 07:00 collapse

If they were effectively able to detect it they would be able to block you watching the rest of the video.

Pyr_Pressure@lemmy.ca on 26 Jul 2024 04:12 collapse

I already put my phone down on my desk and turn the audio down whenever an ad pops up, they can’t tell it isn’t being viewed.

[deleted] on 26 Jul 2024 05:47 collapse

.

Fades@lemmy.world on 26 Jul 2024 05:51 next collapse

FUCK GOOGLE SO GODDAMN MUCH

Abnorc@lemm.ee on 26 Jul 2024 05:56 next collapse

It was going to happen eventually. It sucks since so much good content is still housed on youtube. The bright side is that I’ll probably read more when uBlock stops working so well.

moonburster@lemmy.world on 26 Jul 2024 06:48 collapse

I’m in the same boat here. My digital addictions are literally solved by the platforms itself

Plopp@lemmy.world on 26 Jul 2024 08:27 collapse

Yup, YouTube is my crack. This could be a good thing.

sazey@lemmy.world on 26 Jul 2024 05:57 next collapse

Commercial detection systems exist already although I couldn’t vouch for their efficacy. How they will integrate with streaming however is another question.

I for one am excited for this phase of the cat & mouse game, as solving this challenge means keeping the monkey off our backs for good while longer.

ColonelPanic@lemm.ee on 26 Jul 2024 07:01 next collapse

It might even be a bit simpler than that, as YouTube’s going to have to mark segments as adverts somehow so you can’t just skip past them.

SSJMarx@lemm.ee on 26 Jul 2024 08:22 collapse

Google Summer of Code 2015

Ah, the irony.

299792458ms@lemmy.zip on 26 Jul 2024 06:16 next collapse

Oh no, Anyway - Invidious/Piped user Hmmm wait, those may not work with it… damn

Peter_Arbeitsloser@feddit.org on 26 Jul 2024 09:48 collapse

They then won’t need to break those anymore, right? … Right?

CileTheSane@lemmy.ca on 26 Jul 2024 07:03 next collapse

Does the ad restrict play back controls (such as disabling fast forward)? Trivial for an add-on to detect and if nothing else black out the video and mute the audio until playback controls are restored.

If it doesn’t restrict fast forward then everyone can skip the ad without an ad-blocker.

Also, now that ads are server side YouTube is more responsible for the content of them as they are hosting them.

I have no problems with this.

j4k3@lemmy.world on 26 Jul 2024 07:07 next collapse

There is no way for advertisers to know that their ads are actually shown. That is why an ad is a link to the advertiser’s website. If there is one thing I have learned from uploading to YT and watching, it’s that YT is terrible at transparency and this kind of logistics. I doubt this will work at all.

EmperorHenry@discuss.tchncs.de on 26 Jul 2024 07:31 next collapse

they cracked down on adblockers, adblockers got better.

They’re trying to get around adblockers again, adblockers will get better again

TacticsConsort@yiffit.net on 26 Jul 2024 09:05 next collapse

I will pay for an adblocker before I pay for an ad provider to stop harassing me

ours@lemmy.world on 26 Jul 2024 11:26 next collapse

Chad uBlock Plus dev doesn’t even want our money.

rozodru@lemmy.world on 26 Jul 2024 11:47 next collapse

Chad Raymond Hill who refuses to accept donatoins or sponsorships of any kind.

That being said the people that maintain the filter lists I believe, don’t quoute me on this, you can donate to a few of them. Really depends if they mention it on their githubs though and you pretty much have to go about finding them on your own as there’s no real centralized list of all the people that contribue to the filter lists.

ours@lemmy.world on 26 Jul 2024 12:33 collapse

That’s correct. uBlock Plus’ Github says he won’t accept donations but give instead to the unsung heroes maintaining the lists on which his software depends.

Freefall@lemmy.world on 26 Jul 2024 12:51 collapse

YouTube shell company running highly effective subscription based ad blocker! Hahaha I could see it.

ByteOnBikes@slrpnk.net on 26 Jul 2024 16:19 next collapse

If anything, adblock taught me about pi-hole, which brought me into the raspberry pi world.

And id rather spend money on that.

EmperorHenry@discuss.tchncs.de on 26 Jul 2024 22:05 collapse

adguard for windows, which is also available on CrappleComputers and I think it’s also on linux

Swarfega@lemm.ee on 26 Jul 2024 12:06 collapse

I’m not so sure. Once they are embedded in the video they become hard to block. Twitch is like this now.

nutt_goblin@lemmy.world on 26 Jul 2024 14:24 next collapse

I’m holding out some hope, since twitch is live but YouTube is pre-buffered, but they could still block loading past the ad on a timer or a key computed from hashing the decoded frames of the ad, idk

RexWrexWrecks@lemmy.world on 27 Jul 2024 03:07 collapse

And yet there are userscripts you can use to block out twitch ads. I haven’t seen one for months now despite not being a subscriber.

danielfgom@lemmy.world on 26 Jul 2024 07:48 next collapse

Ad blockers are useful for more than just YouTube. So they are not going anywhere. However it will be a bummer if we can no longer block YouTube ads.

On android I have to endure the ads but on desktop I never see them.

JenIsBringingTheDrugs@lemmy.dbzer0.com on 26 Jul 2024 08:35 next collapse

Use newpipe on Android, no ads

tomsh@lemmy.world on 26 Jul 2024 11:05 next collapse

Or even better Tubular or LibreTube

Der_Fossyler@feddit.org on 26 Jul 2024 11:49 collapse

NewPipe, Libretube, Revanced are the way to go!

danielfgom@lemmy.world on 26 Jul 2024 13:47 next collapse

For some reason New Pipe just doesn’t work on my me device

tomjuggler@lemmy.world on 26 Jul 2024 15:15 collapse

Try pipepipe on f-droid

danielfgom@lemmy.world on 26 Jul 2024 15:56 collapse

Thanks I’ll give it a shot

Asafum@feddit.nl on 26 Jul 2024 14:08 collapse

I love newpipe except for one very annoying quirk: if you pause a video for more than a few minutes it “breaks” and skips to the end of the video when you hit play again.

For long videos this is very annoying, but I’ll gladly pay that “price” if it means I don’t have to hear 25261516 insanely annoying advertisements a day.

lemann@lemmy.dbzer0.com on 26 Jul 2024 15:00 collapse

This is a recent thing caused by the changes YT has been making, at the moment we’ve been given multiple quick fixes while the community continues to investigate AFAIK

Asafum@feddit.nl on 26 Jul 2024 15:23 collapse

By the language you used it sounds like you’re involved with the project, so thank you!

If it helps at all I’ve been experiencing this issue for probably 6 months or more. I’ve just gotten into the habit of adding videos to playlists and closing the video after i know it has been paused for a while. If I open it again from the playlist it picks back up where I was.

Also oddly enough if it skips to the end and I let it go to the next video (not in playlist, but whatever it would have played next) then I hit “back” it will (usually? I haven’t tried too many times) pick up where it should have been from when I paused it.

Edit: actually nevermind “we’ve been given fixes” would imply you’re one of us plebs! Thanks for the info anyway lol

majestictechie@lemmy.fosshost.com on 26 Jul 2024 09:16 next collapse

I use revanced:

Revanced manager: https://revanced.app/download

MicroG: https://github.com/revanced/gmscore/releases/tag/v0.3.1.3.240913

MP3Martin@programming.dev on 26 Jul 2024 09:38 collapse

You also get SponsorBlock and Return YouTube Dislike right in the app (+ many other ui and functionality modifications)

Geth@lemmy.dbzer0.com on 26 Jul 2024 13:36 collapse

I have premium and still use it just for this.

Emmie@lemm.ee on 26 Jul 2024 09:33 next collapse

On iOS I have to use some niche app that lets me circumvent YouTube asking me for my ID but if it doesn’t want ID vinegar extension and wipr works for ads. Vinegar replaces the whole player I wonder if it will work for server side ads

JovialMicrobial@lemm.ee on 26 Jul 2024 10:18 next collapse

You can use the brave browser on android. As of now it blocks youtube ads.

Added bonus it saves on your data plan because wouldn’t ya know it, the copious amounts of ads they shove in our faces uses a lot of data… that we already pay for. I’m not paying my cell provider for data just so advertisers can use it to try to get me to pay for more shit I don’t need.

winkerjadams@lemmy.dbzer0.com on 26 Jul 2024 10:25 collapse

Firefox with ublock origin also works on mobile

Or another alternative is the app grayjay

JovialMicrobial@lemm.ee on 26 Jul 2024 10:29 collapse

Oh I didn’t know ublock was available on mobile with Firefox! Thanks for the heads up. I’ll have to switch since I use ublock with Firefox on my pc and I prefer that for privacy protection

SynopsisTantilize@lemm.ee on 26 Jul 2024 10:51 next collapse

I use Firefox and just use the web browser. You can even listen to YouTube with the screen off. Plus Firefox add ons/extensions

buddascrayon@lemmy.world on 26 Jul 2024 11:13 next collapse

What’s hilarious about this article is that I’m actually getting YouTube premium for free as some kind of bonus to my phone service yet I’m still using ad blockers on it and everything else. I really don’t give a shit. If they want to get better at injecting ads I’m going to place my bets on ad blockers getting better at blocking them. Or just not using YouTube. Cause, quite frankly, most of my favorite creators are on Nebula anyway and I pay for that service.

croaker@lemmy.zip on 26 Jul 2024 17:46 next collapse

Try LibreTube. Or Firefox Mobile with Ublock Origin. Or one of many other solutions. You don’t need to watch YouTube ads on Android.

RexWrexWrecks@lemmy.world on 27 Jul 2024 04:27 collapse

If you’re on Android, use revanced

CosmoNova@lemmy.world on 26 Jul 2024 07:55 next collapse

I’m getting them already, which is a bit annoying, but I still prefer the black screen with an adblocker to the wild mix of commercials that range from MLM schemes and “join my telegram group for totally not financial advice” to flat out hate speech that I’d get without an adblocker. So yeah suck it Google.

Aetherion@lemmy.world on 26 Jul 2024 07:59 next collapse

Please do this! YouTube will finally be unusable and Google can finally start to die completely :3

Plopp@lemmy.world on 26 Jul 2024 08:22 collapse

Most normies I know watch YouTube with ads already. I sadly don’t think this will put much of a dent in YouTube.

piyuv@lemmy.world on 26 Jul 2024 09:30 collapse

That’s the thing, right? They’re fighting a very small minority of users blocking ads/tracking this hard

Contravariant@lemmy.world on 26 Jul 2024 10:22 next collapse

Well the upside is that they’re not actually trying to get it to stop, they’re just making an effort to please their customers.

ShaggySnacks@lemmy.myserv.one on 26 Jul 2024 10:36 next collapse

If corporations are not squeezing every little bit of profit. Then the corporation is losing st making money.

AFC1886VCC@reddthat.com on 26 Jul 2024 20:18 collapse

Perhaps it’s better anyway if our favourite adblock/tracker blocking services don’t become popular

FreddyNO@lemmy.world on 26 Jul 2024 08:42 next collapse

Yea the moment my adblockers don’t work I stop using youtube

Ilovethebomb@lemm.ee on 27 Jul 2024 05:54 collapse

I suspect they’re fine with that.

todd_bonzalez@lemm.ee on 26 Jul 2024 09:45 next collapse

MFW server-side ads: <img alt="" src="https://lemm.ee/pictrs/image/167a00e6-70c1-45da-bac9-8d237f202e69.webp">

Mwa@thelemmy.club on 26 Jul 2024 10:33 next collapse

Google is getting desprite

AnUnusualRelic@lemmy.world on 26 Jul 2024 10:55 collapse

Wait until it gets depepsi.

Kbobabob@lemmy.world on 26 Jul 2024 11:20 collapse

I prefer decoke

ChronosTriggerWarning@lemmy.world on 26 Jul 2024 12:13 collapse

Do the dedew!

thefrankring@lemmy.world on 26 Jul 2024 14:09 collapse

I’m rooting for beer

buddascrayon@lemmy.world on 26 Jul 2024 11:10 next collapse

All of these issues have reportedly led to an increase in ad block uninstalls, leaving users with the choice of YouTube Premium or sitting still until that “skip ad” button appears.

Oh yes, I totally believe that people are opting to delete their ad blocker, that works on not just YouTube but the entire internet, simply because YouTube has become obstinate and difficult. Who the fuck wrote this article? And how much are they getting paid by Google? Do they really think we’re going to buy into this bullshit and follow suit?

rozodru@lemmy.world on 26 Jul 2024 11:42 collapse

it’s total bullshit. For example if you use ublock origin every now and again sure you might get ads that pop up, but AT MOST that lasts for a day, generally it’ll last a couple hours as the team at ublock update their lists to block ads again. There’s no need, literally zero need, to remove it from your extensions. and at worst, like I got yesterday, you’ll just see a black screen that buffers for a bit before the video plays. the ad is still blocked.

you can also circumvent most of this if you use freetube. OR if you just want music the youtube-dl script on linux. I also ditched spotify for youtube-dl as I can also download entire playlists with it.

0laura@lemmy.world on 26 Jul 2024 12:20 collapse

if I understood it correctly UBlock original would be totally unable to block server side ads right now

Valmond@lemmy.world on 26 Jul 2024 13:12 collapse

Just FYI I have a user driven plugin that skips self promotion in videos, wirks like a charm most often. I bet someone will make one that detects and skips ads even if they’re added randomly.

0laura@lemmy.world on 26 Jul 2024 14:19 next collapse

Sponsorblock, i have it too. it might break if they add ads server side. though im sure sponsorblock and ublock would find workarounds. those workarounds dont exist yet tho afaik

AeroLemming@lemm.ee on 27 Jul 2024 07:13 collapse

It’s illegal not to disclose when something is paid promotion. Worst case scenario, the ad blocker blacks out your screen while it detects the ad notification and auto skips when it can. We’ll never actually be forced to watch the ads.

ansiz@lemmy.world on 26 Jul 2024 11:38 next collapse

Server side ads sound more expensive for Google to me. I’ll just use some future plugin that blacks out the screen or whatever if it comes to that.

Ragnarok314159@sopuli.xyz on 26 Jul 2024 12:55 next collapse

Sounds like a price increase is coming our way!

GoMati@lemmy.world on 26 Jul 2024 18:51 collapse

They are coming your way for sure. Cause I’m not paying a dime 😉

RatzChatsubo@lemm.ee on 27 Jul 2024 06:20 collapse

Wouldn’t sponsorblock be enough?

SkaveRat@discuss.tchncs.de on 27 Jul 2024 09:38 collapse

No, the ad timings will vary

In fact, it’s likely that it might fuck over SB in general, if they don’t compensate for it

Siethron@lemmy.world on 26 Jul 2024 11:41 next collapse

God it sure would suck if there were trojan advertisements threatening to take down Youtube servers.

essteeyou@lemmy.world on 26 Jul 2024 11:50 next collapse

I’m sure I’ll be downvoted to hell, but I just pay for Premium because I use YouTube all the time, don’t want to see ads, and acknowledge that YouTube is an incredible service/product.

slumberlust@lemmy.world on 26 Jul 2024 11:52 next collapse

I also pay, and share to several family members to help justify the cost.

That just makes us shills though; consumerism is a zero sum game. /s

essteeyou@lemmy.world on 26 Jul 2024 19:51 collapse

It just makes us normal customers of a product. You want something? You pay for it.

MeThisGuy@feddit.nl on 26 Jul 2024 20:11 collapse

fuck that. you want to be a musician, you play venues and engage with your fans instead of just releasing a one hit wonder that took half a week in the studio to make and made you millions

Intrama@lemmy.world on 26 Jul 2024 11:57 next collapse

It’s a decent price. I use both the original app and the music one. No regrets at all!

cheddar@programming.dev on 26 Jul 2024 14:13 collapse

It’s not so decent if you only need YouTube though. The package is good, but not everyone needs the full package.

Intrama@lemmy.world on 26 Jul 2024 14:41 collapse

That’s… True. I suppose I didn’t really think about that.

drislands@lemmy.world on 26 Jul 2024 12:07 next collapse

I’m in the same boat. There are a lot of parts of the Internet that should be free, but YouTube is not one of them. Video hosting is one of the most resource intensive services around, and if we as consumers aren’t paying for it they’ll find a worse way to fund it.

DrDickHandler@lemmy.world on 26 Jul 2024 12:42 next collapse

That’s fair.

Zink@programming.dev on 26 Jul 2024 12:59 next collapse

Same. My adblockers are still in place, but YouTube premium is by far the best bang for the buck I spend on entertainment. My family uses it every day on multiple devices, and then we get YT music too.

EnderMB@lemmy.world on 26 Jul 2024 14:05 next collapse

I don’t think that’s an unfair thing to say at all.

I want to pay for Premium, but a mixture of oppressive tactics, poor payouts for YouTubers, and constant price hikes has made me reconsider. I watch YouTube more than most streaming providers, and that list continues to shrink because the cost has outpaced the value. A few years ago I couldn’t imagine not watching Netflix, but now…eh, cancel it.

A_Random_Idiot@lemmy.world on 26 Jul 2024 14:47 collapse

The fact that google also tracks and monetizes/exploits every single thing you do should be more than enough payment. Considering thats how they got to be where they are in the first place.

Besides. If google moderated its fucking ads to begin with, people wouldnt have overwhelmingly adopted adblocking, since google adsense is like the biggest adserver on the internet.

cheddar@programming.dev on 26 Jul 2024 14:12 next collapse

And people you’re watching are getting money if you’re a premium user.

Zetta@mander.xyz on 26 Jul 2024 14:14 next collapse

Me too, I’ve had YouTube premium since it was called YouTube Red and I was still in middle school lol.

croaker@lemmy.zip on 26 Jul 2024 17:43 collapse

Ah yes, the good 'ol days of RedTube.

ghostface@lemmy.world on 26 Jul 2024 14:23 next collapse

Hey very valid statement and salute to you.

Personally, I believe this ultimately hurts and affects customers like yourself. Because YT is spending all of this additional effort to effect and crowdout, if looked at a very tiny percentage. Instead of investing into platform improvements for visitors and creators.

YT should of focused on competition which is every other streaming service. If they provided shows still using network ads breaks, instead of these psycho every 4min you 2.5mins of ads unless you pay is just extortion. Plus they aren’t really sharing revenue with creators… sigh

Semi_Hemi_Demigod@lemmy.world on 26 Jul 2024 14:41 next collapse

Based on what I’ve heard from creators, they love us premium subscribers. If I get no ads and the people I like get more money, I call that a win. Having just been to the movies which have about an hour of unskippable ads at the beginning - including ads to show more ads - I’m willing to pay to not have that in my life.

FabledAepitaph@lemmy.world on 26 Jul 2024 17:06 next collapse

If YouTube were an independent company, I would be much happier to pay like I do for Spotify and even (borderline) Paramount Plus. I have no problem paying artists for their time, and I have spent thousands and thousands on commissions and merchandise from independent people and art businesses. Google already has enough money. I would rather save my money for small(er) companies who actually need it.

If people stopped supporting these ultra-consolidated megacorporations, we might have a healthier economy and better worker’s rights overall. But what do I know lol

PeriodicallyPedantic@lemmy.ca on 26 Jul 2024 17:44 collapse

It’s just gonna make premium more expensive because they have to recoup their engineering costs somehow and I don’t think that the extra ad views from bypassing as blockers will cover it.

Freefall@lemmy.world on 26 Jul 2024 12:46 next collapse

Next article…UBlock has designed AI to detect ads and blackout/mute video until it is done. Even better, it can buffer queued videos ahead of time and just remove ads.

veloute@lemmy.dbzer0.com on 26 Jul 2024 14:35 collapse

what ai have they designed? I have not heard about this and am skeotical

Freefall@lemmy.world on 26 Jul 2024 15:41 collapse

It was a /s commentary on the neverending war of ads vs ad blocking. Soon we will have to buy advanced anti advertising AI servers for our houses so we don’t get them beamed to our walls from space lasers.

stevedidwhat_infosec@infosec.pub on 26 Jul 2024 13:36 next collapse

Watch how quickly I drop your fucking platform lmao. Please give me a reason

ghostface@lemmy.world on 26 Jul 2024 13:59 next collapse

Or just one more thing to add to the open seas of piracy. Or start supporting nebula?

Although this would be the case for piracy, as a better means to support artist, because I pirate my music. I do attend more live music venues which gives more revenue directly to the artist

lemann@lemmy.dbzer0.com on 26 Jul 2024 14:55 collapse

When the YT apps stopped working a few days ago, I just continued watching on Nebula until the apps were fixed. Only went back onto YT to read discussions in video comments

DarkCloud@lemmy.world on 26 Jul 2024 13:59 next collapse

Yeah they risk making their platform obsolete to many users.

cheddar@programming.dev on 26 Jul 2024 14:14 collapse

And where will users go? There are no alternatives. Other platforms don’t have as much content, require you to pay, or both.

JigglySackles@lemmy.world on 26 Jul 2024 14:21 next collapse

I can’t vouch for others but I’d rather just stop using the service all together if I can’t do it ad free. I’m not inclined to pay for YouTube either, already pay for too many services. People existed just fine without Youtube. They can again.

LinusSexTips@lemmy.world on 26 Jul 2024 15:04 collapse

Pornhub, or touching grass. Either order really.

I’d been paying for premium YouTube for a few years, the family plan had a massive spike in price and I’d had enough from there. Been using Grayjay for the past few months only watching a couple of channels, but if this goes live it will kill the platform for me.

The bundled YouTube music sub really doesn’t sell it for me either, sure it’s got some more niche music compared to other platforms but it’s not a drop-in replacement (especially for the better half).

All and all I’m probably one of the few that will tap out of the platform, will be interesting to see the fallout.

SparrowRanjitScaur@lemmy.world on 26 Jul 2024 14:27 collapse

Have you considered paying for their ad free service?

CileTheSane@lemmy.ca on 26 Jul 2024 14:43 next collapse

YouTube: creates the problem

This guy: have you considered paying them for the solution?

SparrowRanjitScaur@lemmy.world on 26 Jul 2024 15:19 next collapse

Like many other business they offer an ad funded service and a paid service. I understand this is Lemmy, and people love getting things for free. But if you don’t like ads, have you thought about paying for the service?

CileTheSane@lemmy.ca on 26 Jul 2024 18:26 next collapse

they offer an ad funded service and a paid service

Just because they offer a paid service doesn’t mean it’s reasonable for me to pay for it. For example: if the cost was $1000 a month it would not be reasonable to respond with “why don’t you pay for it?” Because that’s not a reasonable price.
If a person doesn’t find the price reasonable then it is reasonable for them not to pay.

Watching ads is also a cost. It costs time. Each person has a threshold of how many ads they are willing to watch before the cost is too high, at which point it is reasonable for them to no longer pay that cost.

YouTube is constantly increasing the ad time trying to find that point just before people get sick of it.

if you don’t like ads, have you thought about paying for the service?

I remind you that the person you originally replied to said they were done watching YouTube. Not that they were insisting on getting it for free. They find the ad cost too high, and the paid service cost too high, so they will not use the service. That is a perfectly reasonable response and a response of “why don’t you pay for it” is not helpful, irrelevant, and shows you aren’t listening to what is being said.

For the record: If I believed there was even a chance that my watching YouTube with an ad blocker caused the tiniest noticeable amount of loss to YouTube’s finances, I would set up a tab streaming YouTube 24 hours a day on mute. So no, I also will not be paying them for premium either.

SparrowRanjitScaur@lemmy.world on 26 Jul 2024 18:58 collapse

I agree with all your points, not using the service is absolutely an option. I suggested paying for premium because that was the option that made the most sense to me. I hate ads and love YouTube. For me, the value I get from a subscription is much higher than other services I pay for. I’m subscribed to probably 500 YouTube channels and probably watch between 50-100 hours of content per month.

Malfeasant@lemm.ee on 26 Jul 2024 20:06 collapse

What’s the Lemmy equivalent of /r/hailcorporate?

SparrowRanjitScaur@lemmy.world on 26 Jul 2024 20:15 collapse

That’s funny, but I love content created by individuals and small teams, especially the maker/engineering channels. I’ll take that over corporate produced media any day, even if it means paying a corporation to serve that content to me.

They also have one of the best business models for creators, meaning people producing content can do it full time and make a good living off of it, instead of doing it as a charity and producing mediocre quality videos.

mycodesucks@lemmy.world on 27 Jul 2024 08:36 collapse

…one of the best business models for creators

If that’s true I’d hate to see the worst models. It’s a great system until Youtube completely changes their recommendation/discovery algorithm and kills your channel, or demonetizes half of it because there’s a content rule change, or you get a couple content or copyright strikes filed by a troll and your whole channel and years of your life is suddenly shut down because you can’t get a human to verify anything without a lawyer. If you’re Mr. Beast or Pewdiepie, Youtube is good for you. If you’re a normal creator, it’s an absolute nightmare of constant fear about what dystopian changes will be forced on you overnight.

MrAlternateTape@lemm.ee on 27 Jul 2024 08:30 collapse

They had a service I paid for. I paid for youtube without ads. Just that. And then they changed prices and made me pay for something that I did not need, YouTube Music. So I canceled.

They had me as a subscriber, they just wanted more money and lost me.

And I block ads. Not specifically for youtube, but for all sites and apps that I can. I use Blockada and most days the number of blocked tracking cookies goes over 1000. Laat 24 hours it is 3426 trackers blocked. Is it really necessary that I am being tracked that much?

I don’t think so, and I am not even talking about malware, or crypto ming scripts that will be loaded as ads. Most ads are not checked properly so I have no idea what malicious bullshit I can get on my systems without even asking for it.

If I find something that I use a lot and adds value, I will donate some money. For example, I support some creators on Patreon.

And ads always do their best to be loud and intrusive. And if I have a guest at my house that is loud and intrusive, they don’t get invited back. The same with ads.

Remember when ads were just a small rectangle on youtube? You clicked it away and that is it? That was the way. Serve ads in a normal, non intrusive way and I can handle them just fine.

ByteOnBikes@slrpnk.net on 26 Jul 2024 16:14 collapse

If you pay me MORE money, I won’t shit on your lawn

CileTheSane@lemmy.ca on 27 Jul 2024 07:12 collapse

If you pay me more money I’ll shit on your lawn less often

bokherif@lemmy.world on 26 Jul 2024 15:06 next collapse

Premium also has lots of ads in your feed (disguised as product videos) and videos include sponsorships ads.

letsgo@lemm.ee on 26 Jul 2024 19:13 next collapse

Yes, and it took less than a minute of googling to find “I’m paying, why do I still see ads?”. There’s also someone in this thread complaining of the same.

hark@lemmy.world on 27 Jul 2024 16:13 collapse

The problem with that is they will eventually introduce ads to the paid service as well.

thefrankring@lemmy.world on 26 Jul 2024 14:04 next collapse

Rumble and PeerTube

EDIT: I’m already paying YouTube with personal data and privacy.

zbyte64@awful.systems on 26 Jul 2024 14:06 next collapse

I mean I’ll settle for the ad being blacked out and muted while I wait for the content. Or have it play elevator music while I wait.

A_Random_Idiot@lemmy.world on 26 Jul 2024 14:45 collapse

or do some back end trickery where they can buffer the video for longer than youtube allows, then selectively clip out the ad parts so you can continue to seemlessly watch.

zbyte64@awful.systems on 26 Jul 2024 16:09 collapse

I wonder if the server throttles that ads so you can’t 2x the playback speed. Sounds like a good way to detect when the ads are being served.

MidsizedSedan@lemmy.world on 26 Jul 2024 14:42 next collapse

Ive had no issues with Brave Browser on my Desktop, but NewPipe on Mobile has been all over the place the past few weeks.

tomjuggler@lemmy.world on 26 Jul 2024 15:10 next collapse

Pipepipe on f-droid is kept much more up to date in my experience. It’s a fork so basically the same

ByteOnBikes@slrpnk.net on 26 Jul 2024 16:17 next collapse

Every other post about Ad blocking has someone pitching Brave.

Brave has experienced some controversies over time, including the CEO having problematic political views; alleged sales of copyrighted data for AI model training; auto-completing typed-in URLs to affiliate links that generate revenue for Brave; content creators receiving unsolicited donations they couldn’t collect; and automatically installing their VPN service without the user’s consent.

masterofn001@lemmy.ca on 26 Jul 2024 16:30 collapse

Brave is also, you know, run by probably one of the worlds most evil people.

Peter Thiel.

The guy who is part of a group of people (including JD Vance) who wants to hook you up (using bff elon’s neuralink) and use your body as a biofuel source instead of just killing you. As a “more humane alternative to genocide”

PS. This isn’t a joke.

newrepublic.com/…/jd-vance-weird-terrifying-techn…

Albbi@lemmy.ca on 26 Jul 2024 17:23 collapse

NewPipe had to deal with some thing YouTube did to break things. And they fixed them super quick. Last time I had a video not work, I visited the GitHub site and saw there was a new release from 11 minutes ago. Installed it and the video worked perfectly.

A_Random_Idiot@lemmy.world on 26 Jul 2024 14:43 next collapse

Have a sneaking suspicion that google is doing the classic spend 100 dollars to save 1 cent type scenario, cause all the money they’ve dumped into this anti-adblock shit? theres no way its less than what they’ve not made from adblockers.

Especially when all this money could have been spent on improving their ad service so people don’t have to view 2 hour ads, or malware laden bullshit, or just blatant pornographic advertising.

but why spend money moderating their own service, when they can spend 10x the money trying to force their open septic tank of a service on everyone.

ByteOnBikes@slrpnk.net on 26 Jul 2024 16:14 next collapse

It’s what happens when you hire MBA grads and they’re trying to find relevance.

OpenPassageways@lemmy.zip on 26 Jul 2024 18:22 next collapse

Maybe… but in the long term advertisers aren’t going to be willing to spend as much on a platform if they know that ads are easily blocked.

A_Random_Idiot@lemmy.world on 26 Jul 2024 22:54 collapse

except ads are blocked everywhere when you have an adblocker.

and people have adblocking because ads are cancer

Because as are everywhere.

and they carry malware.

and they are obnoxious, if not straight pornographic.

Moderating the advertising would do far more for making adblock useless, than starting a petty dickslapping war they wont win.

CileTheSane@lemmy.ca on 27 Jul 2024 07:09 next collapse

I remember when I first downloaded an ad blocker. For quite a while I didn’t bother, ads didn’t bother me and websites need to pay for hosting somehow. Then I encountered an ad that SCREAMED “HELOOOOOO” any time you moused over it and I immediately downloaded an ad blocker and haven’t been without since.

Fuck advertising companies, they are the reason ad blockers are so prolific. If ads aren’t bothering you then you’re not noticing them, meaning they’re not doing their job so ad companies will develop new ways to bother you with them until you refuse to take it anymore.

A_Random_Idiot@lemmy.world on 27 Jul 2024 10:56 collapse

I jumped on the adblocking train after the 3rd time my system got struck with nasty malware (back in the windows XP days) from infected ads.

I finally said fuck it, downloaded adblockers, and never looked back.

and every time i’ve been without adblockers since (new computer/new format, working on someone elses, etc) I’ve continually been reinforced about the necessity of adblockers.

Tlaloc_Temporal@lemmy.ca on 27 Jul 2024 09:24 collapse

Ad moderation won’t happen until there’s a unified group which can moderate ads and can’t gain from being more permissive. Basically, advertisers need to unionize against their own common interest to increase the quantity of ads.

This has kind of happened already in the form of sponsorships, where each ad is vetted and can be rejected on a case-by-case basis. Each presenter is acting alone in this case however, letting bad sponsors slip through. Bad sponsors are often slammed on in feedback though.

Perhapse if advertisers could remove their heads from their posteriors for a moment they might see that neutrally read ads with no music would drive far fewer people to block them, but this could only work if all ads on a platform were limited in this way, and such regulations could be reliable and specific enough to make blocking more hassle than it’s worth.

I’m having difficulty imagining a blocker driven agreement though, as any level of leeway for ads would all but require compensation, and that’s 99% of the way to corruption already.

However, this all could only work if for-profic companies could be convinced to not seek every possible profit at every point immediately, which is unlikely.

A_Random_Idiot@lemmy.world on 27 Jul 2024 11:04 collapse

advertisers dont even have to do anything.

Google just has to grow a set of fucking balls and say “No, this ad is to loud/obstructive/annoying/disruptive/downloads malicious code, It will not be run on our service”

but Google’d rather take money from PragerU than moderate its ads to remove the need for adblocking

Tlaloc_Temporal@lemmy.ca on 27 Jul 2024 18:53 collapse

Google runs AdSense, they’re exactly one of the advertising companies I’m talking about. I agree that they’re in a great position to enforce regulations on ads and build trust, but why do that when you can just eliminate all the alternatives?

skeezix@lemmy.world on 27 Jul 2024 11:25 collapse

I have a personal rule that anything advertised on YouTube I will never buy.

A_Random_Idiot@lemmy.world on 27 Jul 2024 11:30 collapse

all I ever see advertised on youtube, during the brief times I have no adblocker (mostly when I’m working on other peoples computers and making sure audio and stuff is working) are either 2 hour long fake documentaries/talk shows/etc pushing some bullshit product

or PragerU pushing racist bullshit.

In fact, the overwhelming majority of it is PragerU pushing racist bullshit.

If you remove all other reasons for adblocking, Not seeing PragerU bullshit and not letting google make money off PragerUs racist bullshit is still an incredibly valid reason for adblocking.

bitjunkie@lemmy.world on 26 Jul 2024 14:55 next collapse

YouTube tests server-side ads to make your coveted blocker YouTube obsolete

ftfy

enbyecho@lemmy.world on 26 Jul 2024 16:41 collapse

But do you have a viable alternative in your back pocket?

ryan_@lemmy.world on 26 Jul 2024 16:50 next collapse

I’m pretty happy with Nebula. I tried it back when it was still bundled with curiosity stream but now I just subscribe to nebula.

It obviously isn’t anywhere near a full YouTube replacement, but it’s pretty good.

enbyecho@lemmy.world on 26 Jul 2024 19:09 collapse

Yeah, Nebula is quite good. Really like Curiosity Stream too… I subscribe to both.

But alas, most channels I follow are Youtube only and not likely to change :(

CileTheSane@lemmy.ca on 27 Jul 2024 07:03 collapse

I have a pile of shows on my media tower to watch instead.

NutWrench@lemmy.world on 26 Jul 2024 14:58 next collapse

If only there were hundreds of other sites on the Internet that stream video. If porn sites can make it work, anyone can make it work.

bokherif@lemmy.world on 26 Jul 2024 15:05 next collapse

I’ve been a premium user for a while now and the platform has never been shittier than now. I pay for premium but I see integrated ads in videos and nowadays YouTube sneakily includes actual product videos in your home feed as if that’s not an ad. Recommendations have sucked for so long that I don’t remember the last time I watched something good on it. Inclusion of yt music was the thing that kept me on the subscription but shit man

ChickenLadyLovesLife@lemmy.world on 26 Jul 2024 16:07 next collapse

Inclusion of yt music was the thing that kept me on the subscription

Same here. I was struggling to get the ad blockers to work consistently, so I said fuck it and canceled Spotify and subscribed to Youtube. FWIW YT music does a much better job of choosing random music that I like; Spotify just plays the same shit over and over again.

sik0fewl@lemmy.ca on 26 Jul 2024 16:15 next collapse

I feel like YT music plays the same things over and over again, so good to know that switching to Spotify won’t be any better.

bokherif@lemmy.world on 26 Jul 2024 17:26 collapse

I’ve tried every music streaming service out there with their premium subscriptions and they’re really not that different. After a month of usage they all loop the same songs over and over again. It seems YouTube also adopted this because it’s been recommending me the same things over and over and over.

lemmyingly@lemm.ee on 27 Jul 2024 10:06 collapse

Tidal has new music playlists straight from Tidal and they’re genre specific, which is quite different from Spotify. They’re in a set place within Tidal, so you don’t have to search for the new playlists either.

The sad thing is that it appears a lot of people only like listening to music that they already know. Out of the people I know, I’m the only one that hates listening to the same songs over and over again. I wonder if that’s why many people only seem to like music from their teenage/young adult days 🤔

chiliedogg@lemmy.world on 26 Jul 2024 19:58 collapse

I miss GPM. YouTube music is full of community-made playlist that are actually YouTube video playlists, so you’ll start one up and have all the music video intros, interrupts, and extra sound effects and shit that get thrown in.

I started a Disney playlist for my nephew in the car, and you could hear all the sound effects from the movie over the actual soundtrack.

ChickenLadyLovesLife@lemmy.world on 26 Jul 2024 21:54 collapse

I haven’t seen any of that. For me, Youtube music is almost exactly like Spotify experience-wise.

Scrollone@feddit.it on 27 Jul 2024 06:45 collapse

I think you can disable non-music videos from the settings, maybe you did that

aoer@feddit.org on 26 Jul 2024 16:32 next collapse

How is this bundling even legal. YouTube ist pretty much a Monopoly and they are using this fact to push YouTube Music. If that’s Not anti competitive behaviour what ist?

UnderpantsWeevil@lemmy.world on 26 Jul 2024 16:33 next collapse

How is this bundling even legal.

It’s not being prosecuted, so its legal. Everyone’s been properly paid off. If push comes to shove, Clarence Thomas will get a new RV and any lawsuits will be dismissed, but for now only the EU seems interested in internet regulation.

this_1_is_mine@lemmy.world on 26 Jul 2024 16:45 next collapse

“Its not an rv. Its a motor coach.” - Clarence Thomas

untorquer@lemmy.world on 26 Jul 2024 19:47 collapse

It’s not being prosecuted, so its legal.

How most regulations work, actually. From food to consumer electronics. And yes, that includes your bad dragon.

Scrollone@feddit.it on 27 Jul 2024 06:44 collapse

I think the EU should step in and force Google not to bundle Music.

AFC1886VCC@reddthat.com on 26 Jul 2024 20:09 next collapse

On mobile, which is where I primarily use YT, the official app with premium doesn’t even have sponsorblock or dearrow or blocking shorts. It’s genuinely a worse experience than revanced which is free.

If I was to pay for premium, I’d want the above features at the very least.

Scrollone@feddit.it on 27 Jul 2024 06:43 collapse

Do you use Android? Stop paying for premium, just install ReVanced and “fix” the official YouTube apk. It also works with YouTube Music.

bokherif@lemmy.world on 27 Jul 2024 14:20 collapse

No, unfortunately I switched to an iPhone to limit Google’s tracking endeavors. I love Android, but Google has ruined it with constant tracking in my eyes.

Scrollone@feddit.it on 28 Jul 2024 08:52 collapse

I agree with you, but if you still use Google services, including YouTube, you’ll still be tracked.

bokherif@lemmy.world on 28 Jul 2024 16:47 collapse

Monopoly.

Harrk@lemmy.world on 26 Jul 2024 15:27 next collapse

I got the server-side ads a few weeks ago. Switched to another account and was ad-free again. I’d be happy to pay for Premium as it supports the creators I watch, but for ad-free alone it’s not worth the £13/mo. The other features jacking up the price aren’t much use to me.

PeriodicallyPedantic@lemmy.ca on 26 Jul 2024 17:40 next collapse

Won’t this totally break deep linking to time codes?

Sibbo@sopuli.xyz on 26 Jul 2024 17:52 next collapse

They can surely work around that… But if the client somehow knows where the ads are, the adblocker can skip them anyways.

But maybe also deep linking is less important than ads to them.

thatsTheCatch@lemmy.nz on 26 Jul 2024 20:15 collapse

While the overall video would be a different length, video players often don’t count the ads towards the media time. So the deep links should be okay

PeriodicallyPedantic@lemmy.ca on 26 Jul 2024 20:30 collapse

But isn’t that because the ads aren’t part of the video? If players can tell when it’s an advert, presumably ad blockers could too.

(Although presumably they have to tell the player to disable video scrubbing)

thatsTheCatch@lemmy.nz on 27 Jul 2024 02:50 collapse

I’m not entirely sure how ad blockers work, but my understanding was they prevent things loading from certain URLs. If the ads are embedded into the video, then there’s no ad-specific URL to block

michaelmrose@lemmy.world on 26 Jul 2024 19:22 next collapse

If they make it shitty enough I just wont use it.

bleistift2@sopuli.xyz on 26 Jul 2024 19:53 next collapse

That will only be an option if content creators don’t use it either. And they will look where their audience goes, which will mostly be nowhere.

doggle@lemmy.dbzer0.com on 26 Jul 2024 19:57 next collapse

I mean, there is always the option of putting down YouTube and going outside, or picking up a hobby or something.

Gross, I know, having to live in the stone ages, but there’s always another option.

ChamelAjvalel@lemmy.world on 26 Jul 2024 20:10 next collapse

In a really twisted way, Youtube is a fairly big reason why a good number of people go outside, take up hobbies, etc.

bleistift2@sopuli.xyz on 27 Jul 2024 14:20 collapse

You’re talking as if watching content on YouTube wasn’t a hobby like going to the cinema or theater.

CoffeeJunkie@lemmy.world on 27 Jul 2024 02:52 collapse

Rumble/Locals

pyre@lemmy.world on 27 Jul 2024 13:37 collapse

I’ll go somewhere Nazism isn’t openly encouraged, thank you. YouTube is terrible but at least they pretend they think Nazism is bad.

shasta@lemm.ee on 26 Jul 2024 22:15 collapse

Way ahead of you

T00l_shed@lemmy.world on 26 Jul 2024 22:27 collapse

Any good alternatives you can suggest? I fucking hate what alphabet has done to google and youtube.

SendMePhotos@lemmy.world on 26 Jul 2024 22:54 collapse
aceshigh@lemmy.world on 26 Jul 2024 19:49 next collapse

Sounds good. It’s a waste of time anyway. Maybe I’ll do something else like go outside or create something of my own.

fine_sandy_bottom@discuss.tchncs.de on 27 Jul 2024 07:27 collapse

Honestly the shitter they get the more content creators will publish elsewhere.

Honestly idk why more don’t post to peertube already. It costs nothing to cross post if you already have the content.

TCGM@lemmy.world on 26 Jul 2024 22:17 next collapse

I give it 5 hours from mass release before ad blockers catch up.

linearchaos@lemmy.world on 27 Jul 2024 05:00 collapse

A bit longer if they play their cards right. If we have to move to a detect, buffer and skip model, it’ll be quite a while.

CheeseNoodle@lemmy.world on 27 Jul 2024 07:48 collapse

There are already addons to skip in-stream adds for when people do those sponsor segments. It just crowd sources the most consistently skipped parts and does it automatically.

Strayce@lemmy.sdf.org on 27 Jul 2024 08:16 next collapse

Timing and length of ads won’t be consistent between users so this approach doesn’t work.

CheeseNoodle@lemmy.world on 27 Jul 2024 08:20 collapse

Depends how wide the range of ads is, if its a set amount/month then you could use the same method to pretty quickly identify which segments of data are ads and automatically cut them out wherever they occur.

SkaveRat@discuss.tchncs.de on 27 Jul 2024 09:29 next collapse

If you’re referring to sponsorblock: no, those timings are manually submitted, not automatically generated by Skip time

linearchaos@lemmy.world on 27 Jul 2024 12:26 collapse

Sponsor block works so well because the content to skip is exactly in the same place for everyone’s video.

They don’t have that kind of limitation.

Sb also requires you to initiate a fast forward during a commercial. They could ignore that command while commercials are running.

At that point we need to store the buffer as it’s coming in. Detect the commercials based on sound or scene changes.

Since they do have a limited number of of commercials, if we did the crowd effort to identify and catalog /fingerprint commercials we may be able to do a more accurate method for detection and skip. At least until they are modifying the commercials with AI to avoid detection.

Facebones@reddthat.com on 27 Jul 2024 02:47 next collapse

Imagine what YouTube could be if they spent all this cash on improving their service instead.

divergency@scribe.disroot.org on 27 Jul 2024 03:21 collapse

That is only possible without capitalism. Until then, we will not see a single popular good service.

Facebones@reddthat.com on 27 Jul 2024 14:54 collapse

Preaching to the choir, friend.

lazycouchpotato@lemmy.world on 27 Jul 2024 04:41 next collapse

The moment they fix the search, fix their recommendations, stop wasting money on junk projects like games and allow me to completely disable Shorts, I will resubscribe to YT Premium.

trk@aussie.zone on 27 Jul 2024 06:15 collapse

Why do Shorts (and Reels, and Stories, and whatever other catchy names they give short form videos) even exist?

Appoxo@lemmy.dbzer0.com on 27 Jul 2024 06:23 next collapse

For the same reason Vines did.

cybermass@lemmy.ca on 27 Jul 2024 08:21 next collapse

I would argue it’s more about consumerism and fin tech business ideas now, tik Tok nowadays has a bunch of shops, it’s kind of the end stage of this sadly

NikkiDimes@lemmy.world on 27 Jul 2024 18:31 collapse

It still blows my mind that Vine failed to monetize themselves properly. Like, how did they fuck that up.

nyarla@lemmy.dbzer0.com on 27 Jul 2024 07:39 next collapse

Because shorter videos mean more ads, more sponsorized content and are much more addictive. I hate how almost every major social media platform are moving closer and closer to Tiktok, or just copying the other ones.

MrAlternateTape@lemm.ee on 27 Jul 2024 08:50 collapse

The number of ads per hour of video is higher. And people get addicted to the dopamine fix. Short videos generally will have to be incredibly stimulating to keep people watching.

Your dopamine goes through the rood for 15 seconds or 30 seconds, after that it drops down again and you need the next video to get it higher again and again. In between the videos you get ads, so in the end they lure you into watching a whole bunch of ads.

They optimize their algoritms so they know what keeps you watching. Could be cute puppies, could also be fake news about how everything is somebody elses fault, but they just want to keep you watching. They don’t care about the truth, they need your eyes on the ads.

And that is how generations will be ruined.

Zozano@lemy.lol on 27 Jul 2024 05:45 next collapse

Honestly… How much has Google spent trying to counter people skipping ads?

Is it less than the amount of potential profit if everyone was forced to watch ads?

This seems like that situation recently where NYC paid a million dollars to enforce people to pay for train tickets, which was less than twenty thousand a year in lost revenue.

CileTheSane@lemmy.ca on 27 Jul 2024 06:56 next collapse

The amount of people who:

  1. currently use an ad blocker to watch YouTube, and
  2. would be willing to watch the ads or pay for premium if their ad blocker stopped working

Are not statistically significant to YouTube’s viewership or income.

Zozano@lemy.lol on 27 Jul 2024 14:24 collapse

I figured that. If I was to guess, I would say ~90% use the native app on their phones or TV to watch YouTube.

In total, I have to assume ad blocking viewers make up a single percent or less.

I don’t see how this could make financial sense.

drmoose@lemmy.world on 27 Jul 2024 09:02 next collapse

I think it’s mostly about saving face for advertisers. Which is funny because Google never does anything for saving face for their users as they shut down services that literally cost a rounding error for them to run.

dantheclamman@lemmy.world on 27 Jul 2024 15:54 collapse

I think it probably breaks even and fits with their strategy to abuse everyone until they pay for premium

patak@lemmy.world on 27 Jul 2024 06:34 next collapse

use libretube or grayjay 👍

Strayce@lemmy.sdf.org on 27 Jul 2024 08:14 collapse

Using a different client won’t help if the ads are injected directly into the video stream.

patak@lemmy.world on 27 Jul 2024 18:08 collapse

ye but alt clients still better than youtube 👍

sirico@feddit.uk on 27 Jul 2024 08:25 next collapse

Arse has fallen out of their money printer so they’re getting desperate.

jackyard@lemmy.world on 27 Jul 2024 10:47 next collapse

No, I would rather quit watching youtube rather than to watch Japanese style animation porn ads.

Things look much better if I’m on a US VPN. But I don’t want to get bothered by those porn ads if it suddenly stops (yeah, it sometimes crashes for some reason) or I forget to turn it on. And yeah, I still don’t like Grammarly ads although it’s much better than porns.

[deleted] on 27 Jul 2024 14:41 next collapse

.

jackyard@lemmy.world on 28 Jul 2024 01:00 collapse

I’m currently in Korea, and those ads appear even without being logged in.

HoornseBakfiets@feddit.nl on 27 Jul 2024 14:51 collapse

Just asking for a friend: from what country do you get these ads?

jackyard@lemmy.world on 28 Jul 2024 01:00 collapse

I’m currently in Korea, and those ads appear even without being logged in.

Honytawk@lemmy.zip on 27 Jul 2024 11:01 next collapse

Nothing that can’t be blocked by sponsorblock.

And if that doesn’t work we’ll find something else. Even if we’d have to download the same video multiple times to compare and strip out the differences.

Google may have plenty of nerds, but the world will always have more.

Fake4000@lemmy.world on 27 Jul 2024 11:32 collapse

The issue is that Sponsorblock uses timestamps of videos to skip segments. If the ads injected all have different durations, then SponsorBlock is now obsolete.

AstridWipenaugh@lemmy.world on 27 Jul 2024 12:38 next collapse

It’s not even that simple. If you skip ahead during an ad, the YT servers could just keep streaming you the ad content anyway. Their servers can ensure that the next 30s of packet data you receive is an ad no matter what, so the only way you can skip it is to wait it out and close your ears and eyes. Basically the same concept as ads on broadcast TV. Which means we’ll have to do a TiVo for YT… Gross.

NikkiDimes@lemmy.world on 27 Jul 2024 18:28 next collapse

Video streams don’t quite work like that.

Fake4000@lemmy.world on 28 Jul 2024 07:23 collapse

Thats not how it works. If a server is streaming ads to you then it shouldnt be a problem detecting that and blocking out that server.

What Google is doing is baking in the ad into the video so that the video itself has the ad embedded into it. This way you cant block a certain server from serving ads. And if those ads baked in have different duration for each user, then SponsorBlock stop behaving properly as it uses timestamps to skip segments.

northendtrooper@lemmy.ca on 27 Jul 2024 16:31 next collapse

I had to drop sponsorblock as it was letting those ads in. Now just use unblock and I don’t get those ads anymore.

KrankyKong@lemmy.world on 27 Jul 2024 19:22 collapse

What if sponsor block started collecting the durations of videos (if they don’t already), then it could skip forward by the difference.

Zengen@lemmy.world on 27 Jul 2024 13:42 next collapse

Let’s develop an AI that can detect where ads in videos start and end. And cut them out client side. Anti corporate advertising AI :D

Fogle@lemmy.ca on 27 Jul 2024 14:48 collapse

Sponsor block extension

humbletightband@lemmy.dbzer0.com on 27 Jul 2024 14:37 collapse

A few more years till they measure engagement via your camera

lnxtx@feddit.nl on 27 Jul 2024 16:16 collapse

An ad will pause if you look away 👀

humbletightband@lemmy.dbzer0.com on 27 Jul 2024 16:20 collapse

If you look away, you will have to watch another one

stormeuh@lemmy.world on 27 Jul 2024 18:50 collapse

But they do it stochastically, so you only have a suspicion watching gives you fewer ads, but aren’t 100% sure