Reddit user content being sold to AI company in $60M/year deal (9to5mac.com)
from L4s@lemmy.world to technology@lemmy.world on 19 Feb 2024 16:00
https://lemmy.world/post/12151469

Reddit user content being sold to AI company in $60M/year deal::It’s being reported that a deal has been struck to allow an unnamed large AI company to use Reddit user…

#technology

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femboy_bird@lemmy.blahaj.zone on 19 Feb 2024 16:04 next collapse

“We need to closec the api in order to protect our users from being used for ai”

RedEyeFlightControl@lemmy.world on 19 Feb 2024 16:11 next collapse

It was more like “We need to closec the api in order to protect our profits from the use of your data”

Nawor3565@lemmy.blahaj.zone on 19 Feb 2024 16:30 collapse

I mean, they never claimed it was to protect users. It was to protect their user’s data from being used without paying Reddit. They didn’t like that AI companies were using Reddit content as a free source of training data, they never gave a shit about their users’ privacy.

killeronthecorner@lemmy.world on 19 Feb 2024 17:14 collapse

This is also slightly off. It was primarily to eliminate third party apps from the existing landscape. Reddit want money from users in one of two ways:

  1. Use their app and pay with your data via invasive tracking and advertising.
  2. Pay for a third party app that pays them for API access.

Due to the extortionate pricing, (2) was only ever hypothetical. In reality there was no sustainable model for this for any third party app, even as a non-profit.

The case around AI does exist, but it was smoke and mirrors for Reddit pulling the same nonsense that Twitter did once they realized they might get away with it, regardless of the short term damage it would do to their public image.

Syntha@sh.itjust.works on 20 Feb 2024 00:45 next collapse

I think the 3rd party apps very a nice bonus but considering the timing I’m pretty sure the AI boom was the main reason.

[deleted] on 20 Feb 2024 19:59 collapse

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killeronthecorner@lemmy.world on 21 Feb 2024 09:44 collapse

I mean, yeah, doesn’t everyone?

[deleted] on 21 Feb 2024 23:47 collapse

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qooqie@lemmy.world on 19 Feb 2024 16:17 next collapse

Does this include art OC posted there being used to train art bots? If I were posting OC art I’d just delete that shit right away, not that it’ll help I suppose

Poiar@sh.itjust.works on 19 Feb 2024 16:45 collapse

Waaaay too late for that

qooqie@lemmy.world on 19 Feb 2024 19:02 collapse

And now those artists can’t sue like others have done. Really hope the products realize this and jump ship

Grimy@lemmy.world on 19 Feb 2024 16:45 next collapse

This is why its so important we don’t legislate against AI and make it illegal to use scraped data. All the data is already owned by someone, putting up walls only screws us out of the open source scene.

g0nz0li0@lemmy.world on 19 Feb 2024 20:45 collapse

And legislate content ownership altogether. The idea that Reddit spent more than a decade growing its community just so that it could use our content as its own property is a huge issue. How do we safely and fairly communicate and express our ideas in society where the platforms that enable this automatically claim ownership of our ideas? Social media are middlemen with outsized influence.

JoMiran@lemmy.ml on 19 Feb 2024 16:54 next collapse

<img alt="" src="https://lemmy.ml/pictrs/image/d191a560-8185-4d1b-a185-17c3e09fd256.jpeg">

Remember kids, don’t delete your account. Use scripts to replace all of your posts and comments with nonesense. If there is an option in your script to feed itba “dictionary”, I highly suggest using books from the public domain like “Lady Chatterley’s Lover” by D. H. Lawrence. Replace all images and video links with Steam Boat Willie.

Kbobabob@lemmy.world on 19 Feb 2024 17:12 next collapse

I did pretty much this and everything is back to the way it was.

JoMiran@lemmy.ml on 19 Feb 2024 17:14 collapse

I did it and it is still nuked. It did take a number of runs though.

PrincessLeiasCat@sh.itjust.works on 19 Feb 2024 17:33 next collapse

I edited all of my comments to gibberish then deleted them.

ColeSloth@discuss.tchncs.de on 19 Feb 2024 21:45 collapse

Yeah, but I think I have over 20,000 comments on reddit. Editing and deleting would take me at least over 15 minutes…

PrincessLeiasCat@sh.itjust.works on 19 Feb 2024 22:13 collapse

I used one of the scripts, I forget which. It took awhile but I kinda just set it and forget it.

Grimy@lemmy.world on 19 Feb 2024 17:57 next collapse

They sell all your edits as well. This does make it harder to scrap the data, inadvertently bringing up how much the data they sell is worth.

JoMiran@lemmy.ml on 19 Feb 2024 18:07 next collapse

Yeah, that’s the idea. Originally I went the “random characters then delete” route but realized that if I used randomized book excerpts from the public domain, the AI, or even a human, would have a very hard time figuring out what was real and what was trash. Ultimately, even if I can’t modify them all, I can modify enough to make it easier for the buyer to just filter my username out in order to keep the results clean.

BananaTrifleViolin@lemmy.world on 19 Feb 2024 23:50 collapse

I do wonder how much backup data a site like Reddit keeps. I suspect their back ups are poor as the main focus is staying live and moving forward.

I’d imagine ability to revert a few days, maybe weeks but not much more than that? Would they see the value in keeping copies of every edit and a every deleted post? Would someone building the website even bother to build that functionality.

Also for reddit so much of their content is based around weblinks, which give the discussions context and meaning. I bet there are an awful lot of dead links in reddit and their moves to host their own pictures and videos was probably too late. Big hosting sites have disappeared over time or deleted content, or locked down content from AI farming.

The more I think about it, they were lucky to get $60m/year.

T156@lemmy.world on 20 Feb 2024 12:17 collapse

I’d imagine ability to revert a few days, maybe weeks but not much more than that? Would they see the value in keeping copies of every edit and a every deleted post? Would someone building the website even bother to build that functionality.

Maybe not for reversion, but I could see them keeping the edits, since it doesn’t cost them much to do so, and it could be useful for spam identification or legal purposes. For example, if an account posts spam, and then edits their comment to hide it/skirt around moderation, or vice versa.

They would also have the benefit of the edits inflating the size of the data that they’re selling, which wouldn’t hurt.

CosmoNova@lemmy.world on 19 Feb 2024 18:00 next collapse

Generally, what’s the best/most efficient way to make LLMs go off the rail? I mean without just typing lots of gibberish and making it too obvious. As an example: I’ve seen people formatting their prompts with java code for like 2 lines and replies instantly went nuts.

JoMiran@lemmy.ml on 19 Feb 2024 18:13 collapse

I use a few dozen novels in a single text file and randomize which lines the script pulls. It then replaces the text three times with a random pull. What you end up with are four responses in plain English. Which is the real one? You could filter out responses edited after “the great exodus”, but I have been doing this to my comments a few times per year during my twelve years on reddit.

The truth is that even if I don’t get them all, I get enough that it makes it far easier for the group that bought the data to just filter my username out rather than figure out what’s junk and what isn’t.

TheRaven@lemmy.ca on 19 Feb 2024 18:02 next collapse

On iOS, I used Redact. It worked well to replace all my posts and comments with gibberish. I did the same for Twitter too. apps.apple.com/app/id6449900531

FatTony@discuss.online on 19 Feb 2024 21:30 collapse

I did both. Both used editing comment software and deleted them afterwards. Is that better, same or worse?

just_change_it@lemmy.world on 19 Feb 2024 16:54 next collapse

I can see it now, that ai model is going to be really, really fucking angry. lol

CosmoNova@lemmy.world on 19 Feb 2024 18:02 collapse

Honestly, I can see the appeal of a model going “fuck spez” unprompted once in a while.

thesmokingman@programming.dev on 19 Feb 2024 17:54 next collapse

That’s how little they got‽ Holy shit. That’s the steal of the fucking century for all that content. Reddit clearly puts the same stock in its negotiators as it does its 3rd party ecosystem. Anyone who values them more than maybe 2x this price for their IPO is a fucking idiot. Forget Trump’s Art of the Deal. spez needs to write a book.

ColeSloth@discuss.tchncs.de on 19 Feb 2024 21:15 next collapse

Getting access to the massive backlog of user data over the last 15 years for a mere 60 million. I’m glad reddit shot themselves in the foot, I’d go delete my user data from reddit, but im sure they’ll be crawling the backups as well.

SatansMaggotyCumFart@lemmy.world on 20 Feb 2024 01:17 collapse

Any AI company who buys more then a year is dumb.

ColeSloth@discuss.tchncs.de on 20 Feb 2024 02:15 collapse

Unless they’re leasing the information every year, which would essentially make their ai dependent on the data, but that data is probably the best source to use on the internet. Also, without continuously using the most current comments and posts, the ai model won’t be able to give any info about current events topics and such.

SatansMaggotyCumFart@lemmy.world on 20 Feb 2024 02:16 collapse

Pay $60m, back it up and scrape new content.

ColeSloth@discuss.tchncs.de on 20 Feb 2024 05:30 collapse

As now countlessly proven by all the lawsuits or potential lawsuits abound, it’s still pretty easy to show what ai models were trained on. It’s the entire reason a company is paying reddit for the data instead of scraping it in various ways (ways that were easier before reddit closed off their api). Maybe in a few years time they’ll have it worked out to where there’s no way to pick up on where an ai scraped it’s data from, but they aren’t there yet.

Dagrothus@reddthat.com on 19 Feb 2024 21:26 next collapse

To be fair, most of the content is written by AI’s, so it’s AI training AI

Harbinger01173430@lemmy.world on 20 Feb 2024 13:16 collapse

Like human training human, this will end badly

T156@lemmy.world on 20 Feb 2024 12:10 next collapse

Considering that the data has almost certainly been scraped already, that might have been the best that they could get for it. Or else the companies might just get it from their archives/training sets for free, like they did before.

Akasazh@feddit.nl on 20 Feb 2024 13:35 collapse

I appreciate your use of the interrobang

thesmokingman@programming.dev on 20 Feb 2024 14:33 collapse

I have a replacement action set up to change a ? and a ! to ‽. I use it at least once a week!

Akasazh@feddit.nl on 20 Feb 2024 16:32 collapse

Great‽ ;)

redcalcium@lemmy.institute on 19 Feb 2024 18:54 next collapse

Those AI companies should love fediverse then. I mean, all data here is basically open for anyone to grab. Heck, they don’t even need to grab the data, just run their own instance and the federation data will flood in on its own.

LixWindoz@lemmy.world on 19 Feb 2024 22:16 next collapse

Oh, don’t give them ideas please!

dakial@lemmy.world on 20 Feb 2024 10:36 collapse

This was my thought exactly. Shouldn’t there be a “no_ai.txt” on the servers somehow?

T156@lemmy.world on 20 Feb 2024 12:12 collapse

That would be about as effective as robots.txt, unfortunately.

gravitas_deficiency@sh.itjust.works on 19 Feb 2024 20:15 next collapse

Putting aside pretty much everything else about this announcement: That’s… shockingly cheap.

Grimy@lemmy.world on 19 Feb 2024 20:28 next collapse

It’s mostly data that’s publically available. It’s more of a gamble I think, it’s only worth anything if the government decides you need to pay for the data you use in training.

twofont@lemmy.world on 19 Feb 2024 20:32 next collapse

1m for every IQ point of the average Reddit user

gravitas_deficiency@sh.itjust.works on 19 Feb 2024 21:28 next collapse

lol dude most of us were over there for years before jumping ship and coming here

Wait

Fuck

deus@lemmy.world on 19 Feb 2024 21:59 next collapse

Shhh, let’s just pretend the average IQ over there dropped when we left.

SreudianFlip@sh.itjust.works on 20 Feb 2024 19:12 collapse

Before I deleted my account I removed all posts and changed all my comments to a complaint about the enshittification under way. Two accounts, 13 and 11 years old, it was a lot of work.

Churbleyimyam@lemm.ee on 20 Feb 2024 21:17 collapse

This is awesome. Like chucking some frozen prawns under the floor boards when your landlord kicks you out.

[deleted] on 20 Feb 2024 19:11 collapse

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andrew_bidlaw@sh.itjust.works on 19 Feb 2024 22:29 collapse

Probably because it was harvested long before they locked API. I suspect it’s not a purchase but a way to legitimize the datasets already in the works since Reddit said they are now trading them. And our favorite CEO struggles to turn any profits, so he hardly had any leverage to ask for more.

anticurrent@sh.itjust.works on 19 Feb 2024 22:59 next collapse

Won’t be long long before reddit is selling 90% AI generated content passing for human generated content!

dangblingus@lemmy.dbzer0.com on 20 Feb 2024 13:59 collapse

Feels like they’re already there.

7heo@lemmy.ml on 19 Feb 2024 23:08 next collapse

The annoying part is that the only use of “AI” I have so far, is “translating reddit post titles to understandable English”. Once they train their “AI” on whatever is there, I probably won’t be able to understand the “translation” anymore… Sucks. 😬

C126@sh.itjust.works on 20 Feb 2024 11:19 next collapse

Shower thought: what if a large number of people made lots of posts and comments on reddit using only AI generated content?

T156@lemmy.world on 20 Feb 2024 12:06 collapse

Considering the spam problem, in a way, it sort of is already happening.

It’s possible that par tof the API changes might have been to curb off that kind of behaviour before people decided to go and do just that too, or stop them using bots to wipe their profiles out.

Corkyskog@sh.itjust.works on 20 Feb 2024 12:35 collapse

Honestly, you just need to convince people to go through their comments and break any chains with nonsense. I bet that they are training conversational abilities (I mean what other good is the data set, it’s not like redditors are experts, or when there is that the experts get upvoted at all.)

OldWoodFrame@lemm.ee on 20 Feb 2024 18:15 next collapse

$60 Million or $60,000? Sometimes people use MM for Million and M for ‘Mille’ aka thousand. Other times people use M for Million and k for Thousand. Not a great article if they can’t clarify that.

OneCardboardBox@lemmy.sdf.org on 20 Feb 2024 18:33 collapse

I’ve never seen Mille used in reference to money. Only in advertising (eg CPM = cost per mille = cost per thousand ad impressions)

But to answer your question, the original Bloomberg article says 60 million.

Burn_The_Right@lemmy.world on 21 Feb 2024 09:55 collapse

This is going to backfire when the content they are selling is used by AI to make bots to make the content that gets sold to make the AI to make bots to make the content.